FT

HP launches new seasonal promotion ‘Advantage Plus’

Friday, 25 November 2011 00:00 -     - {{hitsCtrl.values.hits}}

Hewlett-Packard, the world’s largest technology company and a leader in innovative technology and services, yesterday launched HP ‘Advantage Plus’ for notebook consumers.

HP PSG Sri Lanka has been in the forefront of providing their customers with innovative services over the past few years.

With the growth of the Sri Lankan IT industry, HP PSG Sri Lanka has become the leading provider of notebooks and desktop computers to the Sri Lankan Market.

HP customers have benefited tremendously through the recent launches of the HP E-Club customer loyalty program and the Rapid Repair Service centres.

This season HP PSG Sri Lanka is launching a one-of-a-kind promotion where end users who purchase a notebook will receive a free insurance policy subject to terms and conditions. This HP initiative is in collaboration with local insurance giant Sri Lanka Insurance.

“We are delighted to launch the ‘Advantage Plus’ promotion, where our customers will benefit a great deal Hewlett-Packard,” Personal Systems Group Country Business Manager Asia Emerging Countries Lackshmindra Fernando said. “It makes perfect business sense as HP PSG will be able to further consolidate its position as market leader in Sri Lanka.”

“In an era where the  computer is becoming personal again and Sri Lankans are on voyage towards a digital age, we at HP are focusing to blend the product and the marketing value to enhance the overall perceived value of Notebook users,” said  Ginsara Dias Channel Marketing Manager and Marketing Specialist HP Personal System’s Group.

Any customer who purchases the following  HP Notebook models DV4,DV6,G4,G6, Probook 4430s and 4530s from an authorised HP Business Partner is entitled to this free ‘All Risk Policy,’ which will cover the notebook against all risks except for riot and strike and terrorism.

Customers can easily obtain the policy by calling the Sri Lanka Insurance hotline once they purchase a HP notebook from an authorised partner. If customers require they can enhance their policy to match the market value of their notebook. For more information customers can visit authorised business partners or log on to www.hp.lk.

HP PSG Sri Lanka continues to add value to the range of original HP notebooks sold in the local market. People can enjoy the holiday season in style and can have complete peace of mind thanks to the innovative new ‘Advantage Plus’ promotion.

HP creates new possibilities for technology to have a meaningful impact on people, businesses, governments and society. The world’s largest technology company, HP brings together a portfolio that spans printing, personal computing, software, services and IT infrastructure to solve customer problems.

Sri Lanka Insurance is the largest State-owned insurer, with over Rs. 6 billion in capital, a life fund of Rs. 49.5 billion and over Rs. 88 billion asset under management. With nearly five decades of experience and expertise in serving the nation and with the largest branch network Sri Lanka Insurance offers a wide array of insurance solutions that meet diverse consumer needs.

COMMENTS