HTC appoints Softlogic as national distributor in Sri Lanka

HTC Enters Sri Lanka Market with a Portfolio of Smart phones and appoints Softlogic as National Distributor at the launch from left HTC South Asia President Faisal Siddiqui, Cricketer Thisara Perera and Softlogic Director Sales Ranjon Perera - pic by Daminda Harsha Perera 

HTC enters Sri Lankan market with 7 smartphones

HTC, a global leader in mobile innovation and design, recently entered the Sri Lankan market, collaborating with Softlogic Holdings and appointing it as national distributor in Sri Lanka.

HTC launched a portfolio of smartphones, namely the HTC One M8Eye, Desire 826 Dual SIM, Desire 820s, Desire 626G+, Desire 620G, Desire 526G+ and Desire 326G.

Softlogic Holdings Executive Director Ranjan Perera noted: “Today marks the beginning of a very exciting journey for us as we partner with HTC to launch its line-up of mobile phones in the country. Softlogic is the largest distributor for mobile phones, and thereby adding the HTC brand to our portfolio of mobile brands throughout all our sales points and partner outlets will offer immense value to our customers. Sri Lankan mobile phone users can now look forward to the best of technology and services via HTC and Softlogic.”

“We are pleased to launch our smartphones in Sri Lanka market. All the HTC devices are stunning, intuitive and advanced in technology. Our new HTC Desire models deliver the best of both worlds, combining fresh youthful design with powerful processing capabilities. HTC wants to empower the masses and put a good phone in everyone’s hands, without compromising on features and specifications,” said HTC South Asia President Faisal Siddiqui.

Specifications of the phones launched

The all new HTC One (M8 Eye) was  built on the success of the HTC One (M8) is the latest addition to the HTC One family comes with a 13 megapixel Duo Camera, HTC’s new HTC Eye Experience software and Zoe app integration.

HTC Desire 826 dual SIM helps people create the best possible mobile experiences by capturing the best of ‘me’ in photos, enjoying your best personal moments with stunning surround sound audio, and expressing the best of “me” with bold design, colors and materials. The HTC Desire 820Ss dual SIM, a stylish and feature packed device that raises the bar for mid-range smartphones. The HTC Desire 820s dual sim delivers more of what you love including the ability to enjoy an immersive 13.97 cm (5.5”) wide screen multi-media experience and capture amazing photos through its 8 megapixel front facing and 13 megapixel main cameras. 

The HTC Desire 626G+ dual SIM, with its sleek, bold, vibrant colours and impressive features, places great value in the hands of the consumers. It comes with a sharp 12.7 cm HD screen, a 13MP camera combined with HTC’s Sense user interface for a rich and enticing viewing experience. The new HTC Desire 526G+ dual SIM, brings seamless multi-tasking, smooth browsing and effortless video creation to the entry-level market. The HTC Desire 526G+ dual SIM brings an even more powerful experience with an Octa-Core processor.

The HTC Desire 326G dual SIM comes packed with features built on the foundations of the popular HTC Desire 526G+ series with new vibrant colours. With an amazing quad-core processor with speedy performance, a powerful 8 mega-pixel camera in the rear that shoots video in 1080p and a 2 mega-pixel front facing camera to take great pictures.

All the smartphone models will be available with leading mobile operators and major retailers in Sri Lanka from next week onwards.