Pyxle develops ground breaking new portal for Sampath Bank

• Offers customers revolutionary online experience

Sampath Bank recently launched its new online experience developed by Pyxle, the premier provider of award-winning internet business solutions. The unveiled Sampath Bank site www.sampath.lk is a revolutionary new platform featuring dramatic advances in navigation, an updated look and feel and a wealth of useful financial information for clients and online visitors. Featuring a needs-based structure and intuitive navigation with wizard-like product recommendations making it easier for customers to find what they are looking for. This is the only banking site in Sri Lanka to support this trailblazing concept. Based on the bank’s e-services strategy, the new online experience totally transforms their digital channels creating a customer-centric online experience enabling users’ access to a wide range of services from anywhere and at any time over the internet. “Our bank has a strong vision on digital media and is focused on consistently improving online customer experience. The new site helps us continue to break ground with our innovative approach of following closely what technology has to offer and making it customer centric and relevant,” said Tharaka Ranwala, DGM Marketing. The responsive design also offers a seamless experience across multiple devices as the new website brings in the next generation of online banking to its customers’ smartphones, laptops and desktops. “Our new website is adaptive and will form the platform for the next generation of e-banking services that will delight our customers,” Ranwala added. “Our new site offers more interactivity whilst ensuring that customers have access to everything they need in a simple, effective manner.” Other improvements to the site include focused product and promotional information, useful investment market information and financial tools, also an enhanced location guide to find the nearest branch or ATM. “We have designed a forward-thinking banking website, delivering a host of creative and innovative features packed with a refreshing and refined design,” said Oshada Senanayake, Director Operations, Pyxle, commenting on the organisation’s ability to blend innovative design with solid experience in web development. “Every feature offers customers a unique, unparalleled experience of interacting with the bank and keeping in mind their strategy setting a new standard for online banking,” he noted.