Samsung Mobile signs Angelo Mathews as Brand Ambassador

Samsung Mobile yesterday signed up All Rounder Angelo Mathews as Brand Ambassador for its Mobile business. Angelo Mathews will spearhead the Company’s print, electronic, outdoor, and online campaign for Samsung Mobiles during the Year.

“We are very happy to have Angelo Mathews as our brand ambassador for Samsung Mobile. Angelo in many ways represents the youth of Sri Lanka - young, dynamic and smart and these values hold true for Samsung Mobile as well,” states K. Shankar Narayan, Country Head for Samsung Sri Lanka.

Speaking on his association with Samsung Mobile, stated Angelo, “I am very excited about my new partnership with Samsung Mobile. Given the worldwide reputation of Samsung’s technologically advanced, innovative and stylish mobile devices, I am looking forward to partnering with them to grow the Samsung Mobile business in Sri Lanka.

“Samsung is a market leader in the rapidly growing Smartphone and tablet market in Sri Lanka.” We will design interesting consumer campaigns for Samsung Mobiles involving Angelo Mathews to strengthen our engagement with consumers in Sri Lanka,” Shankar Narayan added.

Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2009 consolidated sales of US$116.8 billion. Employing approximately 188,000 people in 185 offices across 65 countries, the Company consists of eight independently operated business units: Visual Display, Mobile

Communications, Telecommunication Systems, Digital Appliances, IT Solutions, Digital Imaging, Semiconductor and LCD. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones and TFT-LCDs.