Softlogic Information Technologies launches Dell Gallery in Colombo

Softlogic Information Technologies, one of the premier IT companies in Sri Lanka and a pioneering subsidiary of Softlogic Holdings, announced that the company launched a unique concept, Dell Gallery, at Supun Arcade Colombo, providing a platform for new heights of a retail shopping experience.

The new introduction will further engage customers to observe and experience the latest Dell offerings – PC, notebooks, netbooks and the new mobility products range.

The Dell Gallery features a new range of mobile products launched recently including the Dell Streak 5, Dell Venue and notebooks, desktops, servers, printers and other products from Dell, and operated by trained specialist specifically for Dell products and applications.

Softlogic Information Technologies Director/CEO Roshan Rassool said: “We believe in innovating and providing our consumers the best technology coupled with an excellent service. The Dell Gallery is another milestone further exemplifying the commitment towards introducing a unique digital experience to our customers in our country”.

The Dell Gallery is a step in building direct contact with the customers while strengthening the brand amongst a wider consumer base in Sri Lanka. The store displays a full line of Dell products currently include Dell Inspiron, Studio XPS, Mini Notebook, Design Studio, All in one PCs, Mobile Devices  and tablets.

The Dell Gallery located at Supun Arcade Colombo 6 offers a range of facilities for the best price, including easy pay installment schemes, special promotional offers enabling consumers to have a more personalised experience in familiarising themselves with the product Dell has to offer.

Dell, one of the global giants in the IT industry, has recognized Sri Lanka as a strong emerging market for information technology in the Asian region. In 1993 they chose Softlogic, which established their operations in 1991, as their sole authorised dealer in Sri Lanka.

Over the years, Softlogic Information Technologies has won several awards from Dell for achieving and over achieving its sales targets. Notably, Softlogic Information Technologies recently received the prestigious ‘Most Valuable Partner in Asia Pacific’ award, in recognition of its trusted and valued relationship of 18 years with Dell and as an appreciation of its commitment to expand the Dell brand in Sri Lanka.

Softlogic Information Technologies is regarded as one of the pioneers and innovators of the information technology industry in Sri Lanka. Through its partnership with Dell, Softlogic Information Technologies can today, claim to be the largest IT solution supplier to the corporate sector, as well a leading player in the ever expanding consumer range market.