Softlogic partners with Metropolitan to promote Acer computers

Friday, 4 April 2014 00:54 - - {{hitsCtrl.values.hits}}

Softlogic Retail Ltd., a fully-owned subsidiary of Softlogic Holdings PLC and the group company which spearheads its retail sector operation, added Acer to its prestigious portfolio of brands this week through a partnership with Metropolitan, Acer’s local agent, to sell and promote the Acer range of laptops and desktops. This strategic partnership is aimed at strengthening Softlogic’s offering to the consumer on the personal productivity, lifestyle, infotainment, and education sectors and providing the consumer with a one stop branded electronic store with the variety of options to select from. “It gives us great pleasure to partner with Acer on this momentous occasion and open out yet another new and exciting global brand to our loyal customers. Acer is a world famous brand of laptops which generates high demand and interest worldwide. With its technologically superior product offering we are assured that our customers will benefit tremendously by having easy access across our entire network of stores to purchase the latest Acer products coupled with attractive easy payment schemes.” said Ashok Pathirage, Chairman, Softlogic Holdings PLC. Metropolitan and Acer are proud to partner with Softlogic which has a wide showroom and service network across Sri Lanka. The range of Acer laptops and desktops will be available in all Softlogic showrooms starting April with enticing launch offers in celebration of the partnership. “Softlogic is a strong and aggressive brand with the world’s top names selling under their portfolio. We are very pleased to add Acer into that prestigious brand list and be able to offer the Acer and Metropolitan experience to more consumers across Sri Lanka,” said J.J. Ambani, Chairman of the Metropolitan Group. Metropolitan is the sole authorised distributor for the Acer range of products in Sri Lanka over the last two decades. Acer is a global laptop and desktop manufacturers of one of the most sought-after IT brands. Acer is devoted to breaking the barriers between people and technology, and designing IT products that improve usability and add value to customers’ needs. Acer believes that innovation is not only a creation of new technologies and solutions, but the guarantee that users receive the benefits of these developments and feel truly empowered through them. Acer has introduced award-acclaimed products that are superior in technology, construction and innovative designs, from the Gemstone Blue notebooks in 2008 being the first to feature Full High-Definition widescreen LCDs, to the Aspire S5 Ultrabook in 2012 being the world’s thinnest Ultrabook. Aspire S7 UltrabookTM and Aspire R7 notebook are awarded the prestigious CES Innovations Design and Engineering Award Honoree in 2013 and 2014.