zMessenger partners Allianz Insurance to introduce innovative mobile CRM platform

zMessenger Ltd., a premier integrated mobile media company, has partnered with Allianz Insurance for a mobile-based communication platform which will enable Allianz Insurance to maintain a high level of individual customer commitment.

The fast and easy service created by the communication service platform mastermind deployed by zMessenger will provide Allianz Insurance with opportunity to deliver the right message, at the right time, at the right place.

The advanced Customer Relationship Management (CRM) platform will immensely facilitate the business process of understanding, collecting and managing all of the information in a business environment relating to a customer.  The solution facilitates more effective communication with customers and improves customer relationships over time. zMessenger CEO Jayomi Lokuliyana elaborating on the development on the mobile-based CRM tool for Allianz Insurance stated: “In today’s business culture CRM is important because as it is a great force which allows a business to speak with a customer with full information at any point in the relationship.

The customer and their needs become the center of the conversation.

Therefore the mobile based communication platform which we built for Allianz Insurance will enable them to solve problems more quickly, create and close sales opportunities more quickly and solve customer issues more rapidly.”

Mobile CRM embraces a theory of anything you want, when you want, where ever you want and offers a high convenience potential which offers adaptation to consumer situation. These become the main reasons for Mobile based CRM platforms to become successful.  

zMessenger, an award winning integrated mobile media company, is a leader in the planning, creation, and execution of effective mobile marketing campaigns, branded community applications and content distribution strategies.