CIC launches Besto eggs

Friday, 20 December 2024 00:00 - - {{hitsCtrl.values.hits}}

Assistant General Manager – Marketing Pawanka Karunasinghe (left) and Area Sales – Manager Kithsiri Wijayasinghe at the launching event

CIC has introduced its latest innovation, CIC Besto Omega-3 eggs, to the Sri Lankan market, catering to consumers seeking nutrient-dense, high-quality eggs.

These naturally enriched eggs are produced by hens fed with an all-vegetarian diet, free of antibiotics, hormones, and animal by-products, ensuring both superior taste and exceptional nutritional value. CIC Besto eggs are fortified naturally through specialised feed, setting a new benchmark in egg production.

CIC Besto eggs offer significantly higher levels of essential nutrients. These eggs contain around four times the Omega-3 fatty acids, Vitamin A, Vitamin B9 (Folic Acid), Vitamin D3, Vitamin E, and xanthophyll than regular eggs, as well as double the Zinc and Iron, making them a true nutritional powerhouse.

Packed with essential nutrients, CIC Besto eggs provide numerous health benefits for individuals across all age groups. Omega-3 fatty acids, which support heart and brain health by reducing inflammation, improving HDL (good) cholesterol levels, and enhancing memory and cognitive function. Vitamin E acts as a powerful antioxidant, promoting skin hydration and boosting immunity, while Vitamin D3 facilitates calcium absorption, vital for strong bones and muscles. Additionally, Folic Acid, Iron, and Zinc play important roles in energy production, immune system support, and overall growth. Enriched with carotenoids like lutein and zeaxanthin, enhance eye health, reducing the risk of cataracts and macular degeneration.

CIC’s focus on quality standards ensures that every CIC Besto eggs exceed nutritional specifications. The flocks are monitored closely by CIC company veterinarians, and feed is fortified with natural ingredients like plant seeds, vegetable oils and natural pigments primarily from corn, marigold petals and red peppers, enhancing yolk colour and nutrient density. The eggs are subjected to rigorous testing to guarantee their quality and freshness, with clearly marked production and expiry dates to ensure consumer confidence.

Whether for children needing nutrients for growth, adults seeking energy and vitality, or seniors focusing on bone and vision health, CIC Besto eggs provide a powerhouse of nutrition in a simple and delicious form.