amanté unmasks enticing masquerade of exquisite lace

Wednesday, 15 October 2014 00:07 -     - {{hitsCtrl.values.hits}}

amanté has enfolded the celebratory mood of the season in delicate contours of exquisite lace in an enticing masquerade with its Autumn/Winter 2014 collection. The vibrant collection paints the festive season in memorable hues, unleashing a parade of colours in perfect lace. Designed to delight with a dash of mystery, the ‘Lace Masquerade’ collection empowers women to explore their personalities in keeping with amanté’s theme ‘Who are you today?’ With intricate detailing and alluring contrasts, the collection comprises Sheer Luxury, Entice, Lace Fantasy and Lace Flirt, enabling women to discover different facets of their personality. Shaped along the lines of the novelists’ perfect plot, Sheer Luxury – a smooth, sensual and ultra-feminine style – is a padded, full-cover bra with underwire, offering modest coverage with a touch of glamour. The bra is outlined with soft lace in light hues and pairs with a brief. Entice, designed to draw rapturous applause like the playwrights’ encore act, is a padded balconette bra, which gives a natural uplift to the bust and enhances the cleavage. A luxurious marriage of lace and microfiber in two deep and irresistible shades, it pairs with a brief. As uplifting as the lyricists’ celebrated chorus, Lace Flirt is a fun style with feminine lace trimmings. A padded non-wired bra, it offers a great level of comfort and can be worn even during the day. It also features contrast straps and pairs with a hipster brief. Lace Fantasy is a true celebration of intricate lace, epitomising the poets’ rhythm and rhyme. The colourful full lace multiway bra has detachable straps which can be worn with any type of outerwear to suit any occasion. It pairs with a full lace thong and portrays sunny shades of mango and avocado. With ‘Lace Masquerade’ amanté continues to display the potential for women’s inner-wear in Sri Lanka to infuse confidence and glamour. The comprehensive collection offers multiple silhouettes designed to suit varying lingerie needs.  It brings to life intricate lace designs in an array of choices that embody subtle sensuality, perfect for women who dress for themselves first. Reinforcing amanté’s design superiority and its ability to stay ahead of the curve in the style stakes, ‘Lace Masquerade’ has been designed to reflect the international colour palate for Autumn/Winter 2014, where lace takes centrestage as an in-vogue fabric. Luxurious and cutting-edge fabrics with sleek lines and sensuous contours are the starting point for on-trend amanté collections, which are products of extensive research that offer versatility to the wearer. Speaking on the Autumn/Winter 2014 collection, Manager – Range Management & Communications Gayani Gunawardena said: “The exciting ‘Lace Masquerade’ collection embodies amanté’s promise of always empowering women to be whoever they choose to be. This stunning collection offers choices in colour as well as silhouettes allowing the wearer to select in keeping with her taste and desire. As with all amanté designs, this collection is an infusion of glamour, confidence and sensuality.” The collection was launched in Sri Lanka in early October, while its ongoing success since its launch in India in mid-September has proven that ‘Lace Masquerade’ is sure to garner rave reviews locally as well. The new collection will be available at the brand’s flagship boutique at the Racecourse Mall as well as Glitz, No Limit, Pallu, Cool Planet, Fashion Bug, TFO, Galleria, Beverly Street, Romafour, 7 Stories and with other leading retailers. The amanté boutique at the Racecourse Mall is equipped with trained fit consultants to ensure each customer finds the product that personifies her personality and presents her with the perfect fit experience. A visit to the boutique, with the help of amanté’s fit consultants, is the first step to sprucing up a wardrobe for the holiday season.

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