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Continuously setting the benchmark in the fashion industry, Hameedia, Sri Lanka’s leading menswear specialist recently opened its eighth Signature store in Kalmunai, making the Kalmunai showroom the largest Signature store in the country. The ceremonial opening was attended by the Municipality Mayor of Kalmunai and Senior Attorney Nizam Kariyapper, Hameedia Managing Director Fouzul Hameed, senior management and staff as well as members of the local community.
The new and exclusive branch is located at No. 317, Main St., Kalmunai. The town which is located in the Ampara district of the Eastern Province is fast transforming into a hub of local commerce. Spanning to 2,200 square feet, the new Signature showroom showcases Hameedia’s exclusive Signature brands as well as Le Bond and Envoy whilst offering a range of ladies fashion.
Commenting on the branch opening, Signature Brand National Sales Manager Indika Perera stated, “Signature is a dynamic brand which was developed in 1999. Since its inception we have made a continuous effort to develop the brand and we have watched it grow in the men’s fashion industry. Signature offers a wide range of men’s fashion attire from formal, ceremonial, smart casual, casual, footwear, sportswear and accessories. We have noticed a growing trend where our customers have become more fashion and quality conscious and we are experiencing a growing demand for our products. Our Kalmunai branch and all our other branches aim to transform the way men dress all over the country.”
Signature is one of Hameedia’s home grown brands that provide customers with quality clothing and accessories for men. Signature stores operate in Milagiriya, Liberty Plaza, Fort, Ja-Ela, Piliyandala, Anuradhapura and Jaffna. Signature has 250 dealer networks including the main fashion chain. Hameedia, established in 1949, has grown to become a household brand in Sri Lanka.
Renowned for high quality, custom tailoring and ready-made clothes for gents, the Hameedia multi-brand retail stores house a collection of quality menswear brands including Le Bond, Envoy, Signature, Raymond, Lee and adidas to name a few.
Hameedia also prides itself on offering exceptional standards of service to ensure that clients enjoy a positive and personalised experience at each store. With a network of over 32 outlets across Sri Lanka, Hameedia has also been growing its presence globally with outlets in the Maldives and Australia.