Tuesday Nov 26, 2024
Tuesday Nov 26, 2024
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The trendy, savvy and hip local women’s footwear brand Jessica opened its exclusive store at No. 160 Bauddhaloka Mawatha, Colombo 4 on 9 June.
The store houses a wide range of footwear and accessories under the Jessica brand, which are fashion focused, vibrant and colourful. Emphasising on the brand’s mantra ‘Every woman is a Diva’, Jessica helps the modern woman build her own personal style. The diverse and extensive collection interprets the latest trends, providing fashion at an affordable price. The collection is set to empower women to take the day time needs and afterhours in one confident stride.
Marketed and distributed under D. Samson & Sons Ltd., the opening was graced by the Chairman Nandadasa Rajapaksa, Managing Director Thusitha Rajapaksa and Kaushalya Perera, Director of D. Samson & Sons Ltd., accompanied by members of the senior management.
Commenting at the opening, Thusitha Rajapaksa said: “Jessica is our own brand created exclusively for women. The modern day woman is a multi-tasker, which requires her to be always on the move. Therefore the footwear she chooses has to be comfortable as well as fashionable. We aim to provide both these aspects through our brand. Accessories too play a main role for women as they are seen and used as tools showcasing their confidence and personal style. With the opening of this exclusive store, women can freely experience the range of products Jessica has on offer.”
D. Samson & Sons main marketing and distributing sector of the DSI Samson Group and one of the largest retail networks in the country that provides footwear, accessories and apparel to the local customer. They are the sole distributor for the local footwear brands of DSI, Ranpa, Samsons, Waves, Beat, Supersport and AVI while also distributing international brands such as Reebok, Puma, Fila, Clarks, Arrow, Florsheim, Redtape and U.S. Polo.
The DSS network spans more than 200 company outlets and 4,000 dealers and 39 sales representatives island wide. The founder’s vision of creating a customer centric business is highly utilised in this company by carefully studying the market to provide the most demanded products that is specific to the area and the customer.
