Friday, 12 December 2014 05:38
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Popular actress joins Vaseline to distribute 10,000 bottlesBy Inshira Shainaz
Vaseline, together with actress Sheshadri Priyasad, launched a new promotion at Park Street Mews last week to distribute the new Vaseline Healthy White among Priyasad’s local female followers.
Priyasad revealed the speculation in the social media about the secret of her glow, the new Vaseline Healthy White which gave her an instantly glowing skin that keeps getting fairer and it prompted her to purchase 10,000 bottles of the same.
Actress Priyasad stated that glowing skin is important to the young and upcoming actresses like her and it made her join hands with Vaseline on the journey of glowing Sri Lanka by giving away the much-discussed 10,000 new Vaseline Healthy White bottles to young girls around the country.
Unilever Sri Lanka Head of Beauty Categories Sharmila Bandara stated: “I am very proud to talk about Vaseline; it has a history of 145 years. Vaseline helps women around the world not only for a beautiful skin but also for a healthy glowing skin. Vaseline was introduced as a medicine at the beginning.”
“We introduced Vaseline in 2009 to Sri Lanka, since then it has helped Sri Lankan women in different ways and now it is the number one adult moisturiser in Sri Lanka. The product has the goodness of vitamin B3 and yogurt, Vitamin B3 reduces melanin and controls its spreading and this gives a glow to the body and yogurt nourishes the skin. So the new Vaseline Healthy White gives a nourished, healthy and glowing skin,” she added.
Vaseline is a brand with a social mission of making a healthy skin commonplace through education and inspiration and has always been a pioneer in such unique initiatives.
Vaseline Country Marketing Director Siddharth Banerjee stated: “Sri Lankan consumers have fallen in love with the international brand Vaseline for past five years and that is why we are celebrating the glow affair today. When you look at Unilever we have the respect of consumers in all the brands and this is 145 years of global experienced product, this come with the innovation which was found long time ago, it has the miracle of healing skins.”
He added: “We see Sri Lankan consumers, especially women consumers, interested in Vaseline and that’s why we are privileged to have some esteemed ladies. Today we are celebrating the innovation, technology and providing beauty to the consumers around the world especially our nation Sri Lanka.”
Actress Sheshadri Priyasad gave away 50 bottles of new Vaseline Healthy White bottles to her fans at the event.
Pic by Daminda Harsha Perera