New and magical range added to Swadeshi ‘Little Princess’ range of personal care products

Friday, 24 July 2015 00:18 -     - {{hitsCtrl.values.hits}}

The Swadeshi Industrial Works PLC the pioneer manufacturer of soap and herbal personal care products in Sri Lanka introduces an exciting new soap and a lotion to their kids range ‘Little Princess’. Little Princess soap, lotion, cologne, shampoo and shower-gel are now available in selected supermarkets, pharmacies and stores in three exciting variants. The three variants are based on unique princess characters ‘Jade Garden’, ‘Rose Petal’ and ‘Sea Spray’ and each little child can enjoy a little story book which is sure to take them into a magical world.fj

The attractively packaged products reach high standards of quality at affordable prices in three exciting and fresh fragrances which refresh and keep kids happy all day. These products are also very mild and soft on the skin.  

A spokesperson for Swadeshi stated, “Our goal in developing and strengthening this special kids’ personal care range is to provide the highest quality in natural personal care products for kids, using formulations that are gentle and mild on children’s skin and ingredients that are of high quality. We also have a special wish for all kids of Sri Lanka: ‘Never forget that you are always a Princess’ thereby instilling ideas of confidence in every little girl that she is special in every way no matter what her personality is. 

“This is highlighted by the three different personalities of the three princesses who are different but special in every way. Maybe she is adventurous, maybe she is quiet and a dreamer, perhaps she is bold and outgoing. All children are different and have special qualities which need to be highlighted and developed in each child. Swadeshi’s passion for developing these personal qualities and skills in children is emanated through this brand. Kids can enjoy a special bathing experience with this new range of exciting products made just for them.” 

“After much research and careful product development, we managed to develop an amazing product range to capture the hearts of Sri Lankan kids and we are very proud to be the only company to make their bathing experience more joyful and exciting.”

The Swadeshi Industrial Works PLC, the pioneer and market leader in the herbal personal care products category in Sri Lanka, was established in 1941. Among the pioneer brands of this Sri Lankan owned company are; Khomba, Khomba Baby, Rani Sandalwood, Lady, Safeplus, Apsara, Perlwite, LakBar, Black Eagle and Little Princess range. The company firmly believes in contributing towards development of the country’s economy by way of introducing locally manufactured high quality personal care products. 

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