Triumph introduces everyday comfort with ‘Fashion 34’
Thursday, 27 June 2013 00:38
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Everyday comfort has never looked so beautiful with the introduction of Triumph’s latest collection of lingerie, ‘Fashion 34’. The new collection consists of three styles of bras with matching briefs in four different colours.
‘Fashion 34’ is an incredibly soft range of lingerie made of natural cotton fabric, perfect for all day wear. The cotton bras come in two styles; underwired and non-wired, made of soft cotton lace combined with delicate flower emphasising trendiness and comfort. All bras are designed with satin bows at the neck-bridge for a chic and sophisticated look.
Whilst aiming to create a free and easy look, the cotton lace used in ‘Fashion 34’ adds a timeless stylish feel to the range. The added double layer at lower cups guarantees additional support to the wearer. One of the styles consists of detachable straps, allowing the wearer to change straps to five different ways and mix and match with transparent/coloured straps as she prefers, adding style to her everyday attire.
“We launched ‘Fashion 34’ keeping in mind the hectic daily schedule of a woman, not forgetting that she still needs to feel beautiful on the inside. ‘Fashion 34’ is an essential comfortable range made with 95% cotton, making this series of lingerie a must have for every wardrobe,” said Triumph Sri Lanka Brand Manager Ronithi Ratnakara.
A series of events were held at Triumph outlets in Glitz Hyde Park Corner, Fashion Bug Rajagiriya and Cool Planet Pelawatte to officially unveil the new range. Celebrities, Oshadi Hewamadduma, Yureni Noshika and Aruni Rajapakse were present at the launch events and were gifted with the newest range.
‘Fashion 34’ offers style and comfort at an affordable price. Being 95% cotton, ‘Fashion 34’ will ensure the wearer stays comfortable all day long.
Triumph is the world’s leading brand in women’s intimate wear with presence in over 125 countries across the globe. Triumph in Sri Lanka has been providing Sri Lankan women with the latest innovations in lingerie for nearly two decades whilst Triumph Global celebrated 125 years since its inception in the year 1886.