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Monday, 27 November 2023 00:00 - - {{hitsCtrl.values.hits}}
Securing two exclusive Silver wins at the SLIM DIGIS 2.3 for CSR and Best Small Budget Campaign categories with the Women’s Day Campaign ‘Can you hear her?’ and adding one Bronze and two Merit awards at the SLIM National Sales Award 2023, Fairfirst Insurance establishes a significant presence at the esteemed local awards hosted by the Sri Lanka Institute of Marketing (SLIM).
Reinforcing a learning mindset that encourages learning from failures and progressing to be the best, is the formula for doing things the FairfirstWay. This approach has propelled the company’s consistent drive towards innovation, whether in sales strategies, communications, or championing causes for the greater good.
SLIM DIGIS: Fairfirst’s digital campaign exemplified this commitment, showcasing how meaningful digital innovation can amplify the narrative of a brand dedicated to the dual purpose of business and societal good.
SLIM National Sales Award: Further attesting to Fairfirst’s excellence, three individuals from the sales team received accolades for their sales prowess. These recognitions not only highlight the individual brilliance of the awardees but also emphasise Fairfirst’s dedication to nurturing leadership qualities.
Fairfirst Insurance CEO Sandeep Gopal said: “These wins underscore the significance of building a winning culture beyond mindset alone. It involves learning from challenges, fostering positive and successful teams, and growing together. Our ability to excel in both creative and sales-driven categories establishes us as a trailblazer advancing in our journey towards revolutionising the insurance industry as we have done— the FairfirstWay.”
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