MullenLowe Group Sri Lanka appoints Lakshika Gunatilake to head LowePublic

Wednesday, 5 June 2024 00:08 - - {{hitsCtrl.values.hits}}

Lakshika Gunatilake

The MullenLowe Group Sri Lanka (MLG), the largest multidisciplinary brand communications group has appointed Lakshika Gunatilake, as the head of its Public Relations arm – LowePublic.

Gunatilake joins the group after serving at SriLankan Airlines for the past 23 years. Her last position prior to taking up the role with MLG being – SriLankan Airline’s Digital Communications and Social Media Manager where she oversaw the deployment and strategising of Digital Marketing and Social Media Communication and Social PR programs across local and international markets. Gunatilake brings a wealth of experience having served in a range of dynamic roles in the airline such as, but not limited to, Advertising, Procurement, and Passenger Operations. She has been tasked to oversee the rapid growth and expansion of LowePublic over the next three years and bring it on par with all of the group’s other nine business verticals.

The appointment at MullenLowe is strategic in nature as the group capitalises on significant shifts in its business to meet the transitionary phase of the industry in which tech is rapidly evolving to influence choice, and build reputation for brands and companies.

Commenting on the appointment, The MullenLowe Group Sri Lanka Executive Chairman Thayalan Bartlett said: “We are delighted to welcome Lakshika at a defining moment of the industry and our own business. We believe that her vast experience dealing with overseas markets in a challenging industry such as aviation will be immensely useful as we sharpen our offering across a wide spectrum of clients. Our focus and thrust as a group has largely been on digital and tech in the last 24 months. With Lakshika on board we look forward to accelerating this transformation for LowePublic.”