Vindya Vithana speaks on ‘Millennials, Mobile and Marketing’ at Mobile and Digital Marketing Summit

Tuesday, 28 November 2017 00:00 - - {{hitsCtrl.values.hits}}

Xtream Youth’s Chief Editor Vindya Vithana was one of the keynote speakers at the Mobile and Digital Marketing Summit 2017 organised by World Marketing Congress.

The event was held at Taj Lands End, Mumbai on 24 November.

Her speech on ‘Millennials, Mobile and Marketing’ shed light on the lucrative market of the millennial generation, with insights on how marketers could resonate with this audience and how to market on their terms. Vithana also went into detail on why mobile devices play such a critical role in how millennials engage with brands and each other.

Last year she was the youngest recipient of the ‘50 Most Influential Global Digital Marketing Leaders’ award at the Global Marketing Excellence Awards ceremony which occurs parallel to this event.

The Mobile and Digital Marketing Summit is an annual event organised by the World Marketing Congress, which aims to be the ideal platform for marketers to discover, discuss and exchange strategies on digital marketing engagement, case studies and global best practices.

The conference brings together marketing experts, strategists and the media to share and deliver the issues and best practices that shape the digital marketing landscape with like-minded professionals such as summit participants.

Xtream Youth Ltd. continues to dominate social media and the digital sphere which targets Sri Lankan youth, delivering quality and perfection while successfully leveraging the power of millennials in a digital world.

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