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Phoenix Ogilvy, Ogilvy & Mather Worldwide’s flagship advertising agency in Sri Lanka, has announced the appointment of Rajiv R. Menon as Chief Executive Creative Officer.
This is Menon’s second stint with Ogilvy, the first being interestingly, in account management at Ogilvy Mumbai in the early ’90s.
Menon has 27 years of awarded brand work in 3,600 communications that encompasses advertising, design, activations, direct marketing, events, digital and rich media.
His experience in India, Singapore, Indonesia and South East Asian markets besides helping build brands in the US, UK and Europe, has helped clients ranging from global Fortune 500 companies to Indian public sector giants to SMEs and entrepreneurs. He also advises brands and businesses through his own creative consultancy Phenomenon Brand Architects in India.
Previously, as Chief Creative Officer (India/Singapore) at 141Sercon, part of Bates141 (now Bates CHI & Partners) and Creative Director for all Lowe Lintas IMAG agencies for several years, Menon has driven successful and award-winning creative engagements for some of the best brands in the world like Unilever, British Airways, Mercedes-Benz, Nokia, Taj Group of Hotels and Asia Pacific Breweries.
Commenting on Menon’s appointment, Ogilvy Group of Companies in Sri Lanka Chairman Irvin Weerackody said: “Rajiv is an industry leader in creative strategy and disruptive ideation. Having seen his impressive body of work, I am sure he will lead Phoenix Ogilvy in creating ground-breaking, omni-channel ideas and experiences for our clients. I am delighted to have Rajiv join us to power our creative momentum.” Commenting on his new role, Menon says, “Excited to back with Ogilvy and in a growing market like Sri Lanka. Phoenix Ogilvy is the advertising pioneer in the island nation. I’m looking forward to elevating the agency’s expertise by pushing the boundaries of innovative solutions that we offer, energising the brand connections we make and empowering our clients’ always-on consumers.”