Online marketing agency eMarketingEye celebrates 8th anniversary

Monday, 16 March 2015 00:01 -     - {{hitsCtrl.values.hits}}

eMarketingEye (www.emarketingeye.com), the award-winning Sri Lankan online marketing agency, celebrated its eighth anniversary recently. Established in 2007, eMarketingEye is a pioneer in the online marketing industry in Sri Lanka and has grown to be one of the best in the Asian region over the past eight years, having gained international recognition for its expertise in providing online marketing solutions to the travel and hospitality industry.                             A good indication of eMarketingEye’s rapid rise is the number of awards the company has won – totalling over 60 national and international awards – over the past eight years. The awards include multiple Gold, Silver and Bronze Awards at HSMAI Adrian Awards, Best in Class Awards at Interactive Media Awards (IMA), Best SEO Strategy Award from ad-tech and Google SME Agency of the Year 2009. Elaborating about the company, eMarketingEye CEO Rajitha Dahanayake stated: “It has been a wonderful journey over the past 8 years. It’s exciting to see how the company has evolved from a small online marketing company into an end-to-end digital marketing agency with over 400 clients during this period. “Today, eMarketingEye is a Google AdWords and Analytics Certified Partner Company that offers the total range of online marketing services such as e-strategy consulting, Search Engine Optimisation (SEO), Pay-Per-Click marketing (PPC), web development, social media optimisation, online reputation management, e-mail marketing, web analytics and internet booking engine solutions.” He added that the company’s strength lies in the travel and hospitality industry.   “Over the past eight years, we have focused extensively on this industry and have the staff, the products and the tools developed for it. Our internet booking engine (BookingEye) has been instrumental in driving revenue growth among all our clientele. In fact, we launched the latest version of it – complete with mobile/responsive capability – just two months ago,” added Dahanayake. The eMarketingEye philosophy is to provide complete transparency on all online marketing activities while offering ROI-centric solutions that are tailor-made to client requirements. “We strongly believe in being transparent and honest with our clients, which is the foundation to any long-term relationship. We, therefore, have an open discussion with the client to discuss their objectives and KPIs for any project before proposing a solution that is tailored to their specific needs,” stated Dahanayake.   eMarketingEye’s growing list of local travel and hospitality clients include Jetwing Hotels, Serendib Leisure, Aitken Spence Hotels, Cinnamon Hotels & Resorts, CASA Colombo Collection, Blue Water Wadduwa, 98 Acres, Walkers Tours, The Secret Hotels, Jetwing Travels, Uga Escapes and Saman Villas, among many others. “We have also worked with a large number of foreign clients including brands such as Ascott Group, Shangri-La Hotels & Resorts, Marina Bay Sands Singapore, Starwood Hotels and Resorts, InterContinental Hotels and Resorts, Alila Hotels, Anantara Hotels and Resorts, Cosmopolitan Hotel Hong Kong, The Peninsula Hotels, Imperial Hotels Thailand, AVANI Hotels and Resorts and Oaks Hotels & Resorts, etc. In fact the international clients’ accounts for over 80% of the company’s revenue,” added Dahanayake.   eMarketingEye currently has a professionally-qualified, full-time staff of over 80 team members. A majority of the team are online marketers who possess recognised qualifications in business management, marketing and e-commerce. As the company enters its ninth year of operations, plans are underway to gradually expand into new industries and new markets locally and internationally.

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