Sarva Integrated wins 2 awards at Sumathi Tele Awards 2013
Thursday, 7 November 2013 00:21
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Sarva Integrated, who won the gold at last year’s Sumathi Tele Awards for local telecom giant Lanka Bell, has once again been recognised for its outstanding work by being awarded a Silver Award for Lanka Bell ‘Kos Gaha’ and a Merit Award for Commercial Credit ‘Jeewithe Raththarang’ at the Sumathi Tele Awards 2013 held recently.
Both the Lanka Bell and the Commercial Credit commercials have proven to be exceptional successes, with a high memorability and brand recall, among the general public due to their effective usage of local understanding and insights which have been brought to life in a very touching and emotional manner. It is also important to note the Commercial Credit Jeewithe Raththarang commercial broke new ground in the advertising and communication field by bringing an emotional twist to the gold pawning industry in Sri Lanka.
“At Sarva, our focus has never been on winning awards, but rather on producing effective communication pieces which produce tangible, bottom line, results for our clients and their brands. However it is very encouraging to see that we have been consistently recognised over the past few years at numerous award shows for both creativity and effectiveness,” says Sarva Integrated Managing Director Chrishantha Jayasinghe.
With a strong team of over 70 players, Sarva Integrated has created a name for itself by consistently producing 360 degree communication campaigns that are driven by locally generated insights and strike a chord in the hearts and minds of the Sri Lankan consumer. Sarva Integrated lays claim to an impressive and diverse portfolio of clients such as Caltex, Union Assurance, DIMO, Hutch, BIC, Denta, Pan Asia Bank, Phoenix, Arpico and NDB Investment Bank to name a few.
