Seminar on ‘Marketing Communication in the Digital World’
Wednesday, 2 July 2014 00:00
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The Sri Lanka-Australia-New Zealand Business Council of the Ceylon Chamber of Commerce will hold a seminar under the title ‘Marketing Communication in the Digital World’ by partnering with Deakin University whilst gaining the support of AUSTRADE.
The event, which will commence at 6:15 p.m., will be held on 8 July at the Cinnamon Grand Colombo. The seminar is targeted at marketing and PR professionals and others aspiring or interested in the subject.
Mark Sheehan, the Course Director of Undergraduate Public Relations School of Communication and creative Arts at the Deakin University of Australia, and Professor Mike Ewing Pro-Vice Chancellor (Executive Dean) of Business and Law at the same university will be the two experts speaking at the seminar. Sheehan, apart from his role at the University, is also engaged in editing the Asia Pacific Public Relations Journal and has published widely on public relations in Australia and is the author of nearly 30 publications published on PR.
Mike Ewing prior to entering as a full time academic has functioned as the marketing research manager for Ford Motor Company’s South African subsidiary.
More recently, he has consulted and delivered executive education programs to organisations such as Coca Cola (Asia), Hakuhodo (Japan), Unilever (Europe), DSM (Europe), Jollibee (the Philippines), Telekom Austria, Holden etc.
Those interested in taking part in the above seminar please call Harshini of the Ceylon Chamber of Commerce on 5588859 or email via [email protected].
