The Knowledge Conglomerate launches Exec-Ed on Brand Management

Wednesday, 25 July 2012 00:49 - - {{hitsCtrl.values.hits}}

The Knowledge Conglomerate has announced its second workshop of the Executive Education series – a master class in Brand Management on 6 August from 8.30 a.m. to 5.00 p.m. at the Galadari Hotel.

The workshop will be conducted by Asanka De Silva, who enjoys over 12 years of cutting edge branding experience with the likes of John West, Typhoo tea, Chartered Brands (UK), Coke, Reckitts, and MTI Consulting (Sri Lanka); Asanka is also the winner of Scotland’s Young Marketer of the Year 2007.

The seminar will address the core areas of Brand Planning, Brand Analyzing (leading to strategizing), Brand Positioning, Brand Creation and Communication and Brand Financials and Matrix. A strong link to practicability will be maintained with the sessions being driven by international case studies. It presents a timely, profitable and an exciting opportunity for Brand Managers, and Marketing Executives.

The course fee is 14, 500 (tax free) inclusive of refreshments, lunch, course material and certificate – registrations can be made by calling 011 586 9514 or emailing [email protected], further details are available at www.theknowledgeconglomerate.com.

The Knowledge Conglomerate is a subsidiary of MTI Consulting which is an international management consultancy, with operations across Asia & the Middle East and networked across the Americas, Africa and Europe.