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IDEAL Motors Ltd., Sri Lanka’s no. 1 company in the pickup market, especially in the above one ton truck category, has introduced the newly Mahindra Maxi Truck complete with an improved Anti-Lock Brake System (ABS) to the local market recently.
Ideal Motors Senior Product Manager Janaka Kudagama |
The newly developed Mahindra Maxi Truck with the enhanced ABS system provides optimum driver safety. Additionally, IDEAL Motors has introduced to the market the 2020 version of the latest Maxi Truck, offering customers a choice of four models that they can select from.
Commenting on this new offering, Ideal Motors Senior Product Manager Janaka Kudagama said, “The latest Maxi Truck with an enhanced ABS system that we have newly introduced to the local market provides a warranty for one year or 50,000 km by Ideal Motors. The new Maxi Truck offers a higher 1200 kg payload for heavy duty carrying and is a superior version with modernized seating and innovative dashboard. Additionally while the new truck offers an economical per rate of 17.7 km per litre, our customers have the added advantage of receiving 24/7 road side assistance from our network of agents located around the country.”
Explaining further he noted: “Ideal Motors has been the sales agent for Mahindra Maxi Trucks since 2009. In a short period of just one decade we have been successful in emerging as the market leader in the above one ton category. In 2011, India’s Mahindra Company introduced the CRD technology through its small diesel truck. Following suit, IDEAL Motors in May 2001 was successful in introducing that truck also to the Sri Lankan market. Concurrently we were able to provide CRD technology throughout the country. Even for the youth in the villages we were able to offer this knowledge and ensure that the rural areas also benefitted with new technology. The groundbreaking step we took at that time has held us in good stead even today as we market Maxi Truck vehicles. Similarly the BS4 technology has been an immense source of support to us.
“According to Nalin Welgama, the founder and visionary of the IDEAL Motors Group and current Chairman, who has conceptualised that our customers receive the ultimate in after sales service, the appointing of distributors for each area of the country, providing a superlative service through our branches, are all reasons as to why our company has earned the mantle of being the market leader.”