TVS Raider debuts in Sri Lanka: Game-changer for urban commuters

Monday, 9 September 2024 01:35 -     - {{hitsCtrl.values.hits}}

From left: TVS Motor Company, India International Business Vice President Rahul Nayak, TVS – India Regional Sales Manager Santanu Roy, TVS Lanka Chief Executive Officer Geethal Anthony, and TVS Mobility – India International Operations Country Director P.K. Kannan


The TVS Motor Company (TVSM), recently launched its feature-rich TVS Raider 125 in Sri Lanka. 

The sporty motorcycle comes with first-in-class features such as an LCD digital speedometer, 3V iTouch start, animalistic LED headlamp, and first-in-segment under-seat storage. 

The TVS Raider is equipped with a powerful 125cc engine that delivers a perfect balance of power and efficiency for a smooth, thrilling ride, complemented by its sharp, aggressive styling that makes it a head-turner on the road. It features an advanced digital console that provides real-time information, including fuel efficiency, speed and helmet reminders, ensuring riders are always informed. 

Designed for comfort and superior handling, the TVS Raider is ideal for both short city rides and longer journeys, while its advanced safety features, including disc brakes, ensure maximum control and safety on every ride.

TVS Motor Company India International Business Vice President Rahul Nayak said: “With the introduction of the TVS Raider, we are creating a vibe in the two-wheeler market. Superior features, cutting-edge technology, sharp and distinct design, and unmatched ride quality should make it the choice of the Gen Z.”

TVS Mobility Ltd. Global President G.S. Raghavan said: “TVS Motor Company’s pedigree of trust, reliability, quality, and performance has shown off in all the products that we offer in Sri Lanka. The TVS Raider adds to that hallowed line-up. It is a Gen Z bike in all conceivable ways. It should emerge as their de-facto choice.”

TVS Lanka Ltd. Chief Executive Officer Geethal Anthony expressed enthusiasm about the launch of the TVS Raider 125 in Sri Lanka which will be a most exciting product added into the TVS Lanka portfolio. He highlighted that TVS Lanka, as a vehicle assembler in Sri Lanka, had the privilege of assembling the TVS Raider 125, a motorcycle that boasts advanced technology, superior features, and distinctive design, delivering an unparalleled riding experience to Sri Lankans.

Anthony further said that TVS Lanka achieved defined local value addition in launching the TVS Raider by elevating our local component manufacturers in delivering world-matched quality and safety standards. He credited all Government institutions, including the Industries Ministry, in promoting localisation in Sri Lanka. He anticipates the TVS Raider will attract more youth to the two-wheeler segment and drive the growth of the industry.

The TVS Raider comes with a vibrant colour selection of red and black.

 

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