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Friday Nov 08, 2024
Tuesday, 22 May 2012 01:35 - - {{hitsCtrl.values.hits}}
The Mobil Lubricants conducted a four day promotional program named ‘Mobil Lubricants Town Boost’ covering six major towns in the hilly areas of the country during the festive season soon after the Sinhalese New year Holidays.
The program also saw the participation of Real FM crew which too had a big hand in this program covering the whole series with one of their promotional vehicles doing the services of Public address.
The Town Boost commenced from Ratnapura with five ‘Maruti K10 Cars parading the streets of the town. Where they distributed leaflets which gave all details of Mobil products that is available for use of the vehicle owners and also pasted Mobil stickers on vehicles of the area to remind them of Mobil lubricants. On the same day moved to Balangoda and did the same process to educate the vehicle owners of the City of Balangoda.
On day two the parade moved to Badulla and Bandarawela for the same process. This they did it as most o the holiday makers were present in the area where they will have the opportunity of having a good look leisurely. Here too the Marutis and the Real FM had a full day’s program.
The third day was the most important one for all as it was the day that famous Fox Hill Super Cross was to be held at Diyatalawa where the whole town area was filled with spectators from all parts of the country. The parade was done before the commencement of the Fox Hill in the morning where a large crowd got the chance of witnessing the parade and got a better knowledge of the Mobil Lubricants available in the market for all vehicle users.
On the final and fourth day saw the crews of both Mobil and Real FM moved to most famous holiday town of Nuwara Eliya known as ‘Little London’. The city of Nuwara Eliya fully packed with large numbers of holiday makers eagerly waiting to witness horse racing and four-by-four challenge were surprised to watch the parade of these cars which attracted all on lookers.
