New range of TATA Small Commercial Vehicles from DIMO

Diesel & Motor Engineering PLC (DIMO) together with TATA Motors India recently introduced the latest range of TATA Small Commercial Vehicles (SCV) to Sri Lankan market. The SCV range comprises of the DIMO Batti (promoted in India as Tata Ace Zip), TATA Super ACE (earlier known as DIMO Lokka ) and DIMO 207 DI BULLET.

An event was held at Park Street Mews to introduce these vehicles to the market on 16 July 2012.

The audience comprised of senior managers and executives of all leasing companies in Sri Lanka – since they are the ones endowed with the responsibility to make the purchase a reality by helping the customer financially.

Several dignitaries from TATA Motors India and DIMO participated for this event. R.T. Wasan (Head, International Business – Commercial Vehicles TATA Motors) and Rudrarup Maitra (Regional Head, South Asia & Far East – TATA Motors) were the guests of honour for the event while DIMO was represented by Ranjith Pandithage (Chairman, DIMO), Gahanath Pandithage (CEO, DIMO), Vijitha Bandara (General Manager, TATA Commercial Vehicles) and Arup Baruah (Country Manager for Sri Lanka, TATA Motors).

The DIMO Batti (TATA ACE ZIP) caters to the huge demand that exists in the micro truck category where people need to transport lesser loads cost effectively. DIMO Batti is powered by a 611 cc, single cylinder water cooled diesel engine and can carry a payload of up to 600 Kg. The outstanding fuel efficiency of 27 kmpl (under test conditions) contributes to the lowest operational cost per km for any four wheel vehicle – which is the distinct advantage of DIMO Batti. DIMO Batti is currently sold at Rs. 695,000 which is inclusive of VAT.

TATA Super ACE is the high-end luxury mini truck from TATA Motors. A combination of new age design and cutting edge technology allows the Super Ace to be the leader in its segment in terms of features, driver comfort, fuel efficiency, easy manoeuvrability and payload.

The TATA Super ACE is powered by a 1405 cc Turbo Charged Intercooled diesel engine delivering a power of 70 PS and a top speed of 125 kmph. It has a loading capacity of 1 ton with a bigger deck. Features such as A/C, power steering and power shutters ensure high level of comfort for the driver and the occupants. TATA Super Ace is currently sold at Rs. 1,495,000 which is inclusive of VAT.

In addition to the above, the new pick-up truck from TATA Motors, the DIMO 207 DI BULLET which is the stripped down economy version of the proven work horse TATA 207 DI Ex was also introduced. DIMO 207 DI BULLET is powered by a 2956 cc water cooled, direct injection, diesel engine and can carry a payload of up to 1,200 Kg. The TATA 207 DI BULLET is currently sold at Rs. 1,185,000 which is inclusive of VAT.

Representatives of the leasing companies, who participated at the event, got the opportunity to experience the above mentioned new vehicles. Keys for these new vehicles were handed over to more than twenty customers at the event. Chairman of Federation of Self-Employment Mahinda Kahandagama confirmed an order to purchase 100 DIMO Batti vehicles during the event, for the foundation.

Performances by Voice Print added grandeur to the event, making it more colourful before the fellowship began.

The new TATA Small Commercial Vehicle range is ready to provide more features, more convenience and more luxury with low transportation costs and better solutions. The new TATA SCV range is affordable, allows you to save more and suits Sri Lankan conditions.