Sterling Aftercare Guarantee takes Colombo Motor Show to new dimension

Monday, 27 October 2014 00:00 - - {{hitsCtrl.values.hits}}

Sterling Aftercare Guarantee which provides Sri Lankan vehicle owners the convenient attribute of aftercare services, were the main sponsor of the most prestigious motor and motor accessories exhibition in the country, the Colombo Motor Show exhibition 2014, held for the seventh consecutive year at the BMICH recently.

The largest motor industry rendezvous in Sri Lanka, the exhibition featured 250 stalls from 70 companies and the main objective of the event was to uplift the industry and maintain a good rapport with industrial pioneers, importers and the customers. Sterling Aftercare Guarantee was highly successful in facilitating the event to fulfill the desired objectives with flying colours. Sterling Aftercare Guarantee was initiated a few years back with the aim of providing their clients the ultimate experience in warranty for the vehicles imported directly from Japan through vehicle importers scattered all around the island. Buying a new or reconditioned vehicle from a dealer apart from the agents came with a certain amount of risk sometime back. The buyers hesitated to spend their hard earned money on something they were not 100% sure of. However with the introduction of Sterling Aftercare Guarantee, the buyers gained confidence and a whole new trend was created. More and more options were created and buying vehicles with a warranty was a simple process. The usual way of receiving warranty for a vehicle is to buy the vehicle directly from the agents. But that could sometimes come with a few drawbacks. Those may include less freedom of choice, inability to add custom features or higher costs in most of the occasions. However most vehicle buyers in Sri Lanka are used to get what they need through other vehicles importers who are numbered over 150.

Turning the process of providing a guarantee for vehicles to a whole new level, Sterling Aftercare Guarantee gives a two-year warranty for engine and gear box while providing a three-year warranty for hybrid battery of vehicles imported through those vehicle importers. This amazing feature is enabled with the bond with Sterling Japan. Warranties are issued to the dealers in Sri Lanka where there is an abundant availability from a fixed dealer network. After a sale, the warranty is issued to the customer. When a prospective customer buys any Sterling vehicle from any dealer in Sri Lanka, the customer would be entitled to an exclusive after-sales service scheme linked to Sterling Aftercare Guarantee. With the confidence of a written warranty and a service record book which is provided to the vehicle owner as well as the availability of warranty facilities for the aftercare, the customers can lay their trust on Sterling Aftercare Guarantee within the warranty period.

In addition to that, Sterling Aftercare also provides an Automobile First-Aid Service which enables vehicle owners to seek assistance whenever their vehicles break down. All these facts were made more and more familiar among the visitors numbered over 100,000 at the Colombo Motor Show. Most of the exhibitionists at the Colombo Motor Show carried the Sterling Aftercare Guarantee status and a new trend was created this year when visitors turned into customers in a number of occasions, buying vehicles from exhibitors directly at the BMICH premises taking the exhibition’s concept to a whole new dimension. This shows the trust that Sterling Aftercare Guarantee has gained among the public over a short period of time and that they keep their promises to ensure the freedom of minds of vehicle owners.