‘FH Studio Collection’ takes HSBC Colombo Fashion Week by storm

Friday, 18 February 2011 02:43 - - {{hitsCtrl.values.hits}}

‘FH Studio Collection,’ the most exclusive and innovative designer collection by Sri Lanka’s renowned men’s wear specialist Fouzul Hameed, took the runway by storm both on opening and closing nights at the recent ‘HSBC Colombo Fashion Week 2011’.

Among the collections were ‘Sporty and Semi Formal Wear,’ ‘Formal Wear’ and ‘Ceremonial Wear,’ all of which were presented by leading Sri Lankan and foreign models.

Audience appreciation was at its highest level in what was termed “an elegant selection”. The product variants, their finish, quality, content and style harmonised well with the best of European fashion collections, thus embodying a great selection for the fashion conscious male both in Sri Lanka and overseas.

“This was my fourth year at the HSBC Colombo Fashion Week. In retrospect I feel that this has been my best collection compared to the previous three years. The FH Brand is currently marketed in India, Maldives and Czech Republic to a growing portfolio of customers. This is indeed a significant achievement. Not only does it bring me a sense of personal pride and achievement, it has also brought glory and honour to Sri Lanka. This will undoubtedly help other local designers to compete and unveil unique collections on par with international designers. My thanks to the HSBC Colombo Fashion Week for recognising many young and upcoming designers and positioning them on the international map,” Fouzul Hameed said.

President and Director of the HSBC Colombo Fashion Week Ajay Virr Singh said: “Over the years the CFW has grown with the single minded objective of uplifting Sri Lanka’s fashion design industry. This initiative has successfully created a platform for Sri Lankan designers at home and overseas. Fouzul Hameed and the FH Studio Collection returned to the CFW this year with great elegance, fresh and in line with international menswear trends, yet sharp, slick and beautifully finished.”

The FH Studio Collection is for the man who wants to be modern and elegant. This collection is high fashion but is also wearable without being perceived as overdressed.

FH designs are made with ethical manufacturing. All fabrics and accessories used are of the highest quality and are sourced from world class and international and reputed suppliers. Made at the state-of-the-art factory using the latest technology, every item is made to match and be on par with other reputed international brands.