Global carpet leader Tai Ping strengthens ties with Sri Lanka’s JAT Holdings

Thursday, 10 April 2014 01:28 - - {{hitsCtrl.values.hits}}

In Sri Lanka for talks with their local partners JAT Holdings Ltd., was the Managing Director of Tai Ping, Richard Morris. Tai Ping is globally recognized as the custom carpet designer and manufacturer of choice for a discerning international clientele. Headquartered in Hong Kong, Tai Ping, which means “Great Peace”, was founded in 1956. With a presence in over 100 countries, today, Tai Ping carpets grace the floors of fine residences and palaces, private jets, yachts, hotels, casinos, airports and convention centres around the world. Tai Ping’s association with JAT, commenced in 2013 and since then, JAT Holdings have succeeded in placing Tai Ping carpets in several prestigious locations including the Colombo International Arbitration Centre.

JAT Holdings Ltd., founded in 1993 with the primary objective of providing total timber coating solutions to the Sri Lankan furniture industry, follows the credo ‘get the right finish first’. The company’s current product portfolio includes decorative, domestic and industrial emulsion, exterior wall and enamel paints, maintainers, putties and plasters, ceilings, flooring, office seating and decking and paint brushes. “Continuing our successful journey, JAT has now increased its product portfolio, signing agreements with corporate entities such as Tai Ping in the region,” said JAT Holdings Managing Director Aelian Gunawardene. “Our unique and extremely functional collections are inspired by global trends in design, fashion and art. High-quality options are virtually limitless in style, pattern and texture, and are manufactured with environmentally sustainable materials, while our production facilities are vertically integrated, producing all carpet constructions including woven Axminster, woven Wilton, Machine Tufted and Precision Jet Printed in roll and modular Carpet Tile offerings, as well as Hand Tufted and fine Hand Knotted area rugs,” said Tai Ping Managing Director Richard Morris.

Tai Ping operates flagship showrooms in New York City and Paris, as well as proprietary factories, design studios and showrooms in 100 countries over four continents. The company’s Residential Division includes the brands Tai Ping, Edward Fields and La Manufacture Cogolin. Built on a promise to preserve the artistry of hand-made carpets, today Tai Ping is synonymous with superior quality, durability and service. Richard Morris joined Tai Ping in 2004, assuming responsibility for operations, as well as sales and marketing. His leadership has been instrumental in ensuring the growth of the business in Asia and today Tai Ping is the preferred carpet manufacturer of top brands including JW Marriott, Peninsula, Taj, Intercontinental, Wynn Casino & Resorts, Venetian Sands Resorts, MGM Casino and Star Cruises. As Sri Lanka’s largest retailer and distributor of wood coatings, JAT has the exclusive distribution rights for Sayerlack, Herman Miller, Borma Wachs, Armstrong, Gossen, Norton, San Cora and Tai Ping. The company also manufactures and distributes Crown, Permoglaze and Brush Master products. JAT currently owns and operates six showrooms in the urban and suburban areas of Sri Lanka and has a network of 11 channel partners with a reach of 3,000 retail outlets island-wide. Its production and warehouse facility in Kahathuduwa totals 61,000 square feet and is ISO 9001: 2000 certified. Both Gunawardene and Morris are confident of further popularising the Tai Ping brand in Sri Lanka, especially with the economic resurgence the country is currently experiencing.