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Wednesday Nov 06, 2024
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With the lasting objective of interlinking the ‘Sivilima’ showroom chain with the international market, the IDEA Group has intended to establish a network of showrooms branded as ‘i-Homes’ in foreign countries. As the very first step of this journey, ‘i-Home’ showroom network is to be set up in Maldives sooner.
Senior managers of the Idea Group of Companies recently entered into a business contract in Colombo with a leading building materials marketing company in Maldives to set up i-Homes showroom in the Maldives. According to this business agreement, all products of the Idea Group including i-Roof and i-Panel will be traded in the Maldives.
In the next few months, i-Homes showrooms are planned to be open in many countries including Ghana, Malavi, Madagascar and Egypt.
i-Roof manufacturing, under the slogan of ‘Roof with the highest benefits’, is the only ASA polymer roofing tile produced in Sri Lanka with the ISO 9001:2015 international standard certification.
i-Roof is a green product which does not contain Lead (Pb) or asbestos in its composition and is considered as the best solution for Sri Lankan roofing requirements.
In estimates made by building constructers on fixing the roof, i-Roof contributes to the lowest cost per square foot that includes: fixing the frame, using heat resisters and fixtures of thatching sheets. When estimates are made on roofing tiles, aluminum sheets (regular shape) and aluminum sheets (tile shape) for roofing requirements, the cost is much higher. i-Roof products, which offer exceptional benefits to the consumer, can be obtained at a cost of Rs. 107 per square foot.
Commenting on the sale of all products of the Idea Group including i-Roof and i-Panel in the Maldives, the Idea Group Ltd. CEO/Managing Director Sampath Mayakaduwa proudly said that the Idea Group has entered into a new phase with this venture.
He added: “We used the latest technology in the world and best raw material to produce i-Roof product and it has won the hearts of early adopters in the country who always thinks fresh with regards to roofing solutions. After securing the largest market share in the country, we aimed at entering the export market. With this object, we participated in trade exhibitions in the world including Big 5, a leading trade exhibition in Dubai. At those exhibitions, leading construction companies in the world showed their attraction towards i-Roof and i-Panel products.”
He added: “The supremacy of our product resulted in exporting the first i-Roof consignment to India. The Maldives has now become our second foreign purchaser. Soon we will export our products to more countries. Our object is to conquer the export market with our products and bring foreign exchange to Sri Lanka.” i-Roof product perfectly blends with diverse climatic conditions in Sri Lanka and offers 25% more benefits to the valued customers as against normal roofing tiles and other thatching sheets in the marketplace.
In 2012, the Idea Group diversified its business periphery to unveil the ‘Sivilima’ network of showrooms. Within a short period of five years, ‘Sivilima’ became a top-of-the-mind brand and a household name.
Being a socially responsible business, ‘Sivilima’ provides domestic and commercial markets in the country with an array of green-oriented products. The technical plans of the ‘Sivilima’ product range owning 42 patent licenses are significant.
By commissioning over 400 ‘Sivilima’ showrooms in the country, the Idea Group has endorsed its supremacy in the sphere. ‘Sivilima’ caters to people of diverse social status and the Idea Group being a socially responsible entity contributes significantly to keep inferior products at bay and conserve trees in the country via ‘Sivilima’. The Idea Group, which owns a strong network of ‘Siyana’ and ‘Sivilima’ showrooms throughout the country also engages in the hotel field, construction and information technology sectors in Sri Lanka.