Intel launches latest addition to the Core Processor family

Less than a year since unveiling the 1st Generation Intel Core Processor, the technology company at the forefront of computer innovation, Intel, launched the much awaited 2nd Generation Intel Core processor family in Colombo on Tuesday.

Globally launched in early December last year, the cutting-edge processor, capable of higher speeds and greater capacity with surprising new features and services that promises to deliver a completely new visual experience, is now available for purchase in Colombo.

Over 500 desktop and laptop PCs are expected from all major Original Equipment Manufacturers (OEM) worldwide throughout this year and in Sri Lanka, systems are likely to be available from all MNCs as well as from local channel partners.

“This is a revolutionary advancement in computing performance and capabilities over any other previous generation. The new 2nd Generation Intel Core processors have built-in visual capabilities, which are stunning. This, combined with improved adaptive performance will revolutionise the PC experience in a way that is obvious for every user to see and appreciate – a visibly smarter performance,” declared Country Manager of Intel Sri Lanka, Indika de Zoysa.

The processor is specifically built to handle the megatrend that is arising in the world today, one of media creation and consumption especially with one-third of the global population now having access to the internet. The phenomenon of social networking has been a major factor in the rise of this trend.

New processor graphics technology will therefore focus on the areas where most people are computing today – high-definition video, photos, gaming, multi-tasking, online socialising and multimedia.

Speaking to Daily FT, de Zoysa affirmed that Intel would be involved in more than just introducing new technology to the country. It plans on continuing with its many projects initiated over the past couple of years and intends to keep working with the Government, telecommunication providers and on other policy level initiatives.

“I felt that the last Budget really set aggressive goals and made the Government’s vision for the country in the near future clear with the lowering of taxes on ICT and broadband equipment from somewhere around 30% to nearly zero, which I felt was a big step in the right direction,” said de Zoysa.

Some of the projects they are determined to improve include their popular online teaching programme for students, www.skoool.com, which is currently only available in English but within the next three months will be localised and offered in Sinhala and Tamil.

De Zoysa estimated that through their many projects, Intel has connected with nearly one million students in Sri Lanka over the past couple of years. Other initiatives are the training of another 5,000 teachers by the end of this year.