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This New Year Magic Kiri Toffee promises more milk and more happiness!

Friday, 11 April 2014 00:00 -     - {{hitsCtrl.values.hits}}

Magic, Sri Lanka’s No. 1 dairy ice cream renowned for its celebratory innovation has come up with another first for this Sinhala and Tamil New Year. Now Milk Toffee, an all-time favourite dessert in Sri Lanka made for every celebration and occasion, is blended into delicious butterscotch, toffee and caramel ice cream as ‘Magic Kiri Toffee’ ice cream. Cargills Quality Dairies Ltd. General Manager Sales & Marketing Buddhisha Herath, said milk toffee, a dessert that is linked with every special occasion in Sri Lanka, provided the perfect inspiration to the Magic product development team when coming up with this season’s ‘limited edition’ ice cream flavour. “Milk toffee is something we all grew up with. It’s most often home-made and is associated with great memories and good time spent with the family. Every New year table is sure to have a plate of delicious Milk Toffee so why not blend it with your favourite ice cream and transform the dessert into a truly magical experience?” Herath added. Commenting on the production process, Cargills Director of Dairy Production Nimal Pathirana noted that the recipe of Magic Kiri Toffee is all about fresh milk and a strong commitment to quality. “It’s not simply a unique idea that brings about a great recipe. It’s our discipline and commitment to keep doing and redoing an idea until we find the perfect formula that leaves our customer enthralled. Magic has always been the first to come up with delicious and exciting variants in ice cream and the others follow. We are proud of each of our flavours because it’s the result of months of research and product development, trial runs and sampling,” he explained. So if you are looking for a truly unique treat for your New Year table, a perfect gift as you visit your loved ones or to simply heighten the spirit of celebration there is a limited edition of Magic Kiri Toffee waiting to be tasted. If you want to see the Magic team blend swirls of delicious ice cream you can visit the Magic Factory during your holidays! Call 0332273107 to fix a date with happiness!

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