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Friday Nov 15, 2024
Wednesday, 7 March 2018 00:00 - - {{hitsCtrl.values.hits}}
Elephant House and Keells Krest will once again refresh the ‘Battle of the Golds’ in 2018, having recently signed up as ‘Food, beverage and ice cream partner’ for the 68th annual edition of this big match between St. Sebastian’s College, Moratuwa and Prince of Wales College, Moratuwa.
The ‘Battle of the Golds’ big match will be fought out on 9 and 10 March at the De Soyza Stadium in Moratuwa, while a limited overs game, taking place for the 33rd year, will be played on 11 March.
Elephant House and Keells Krest came forward as the ‘Food, beverage and ice cream partner’ the ‘Battle of the Golds’ as a result of their commitment to the cause of school cricket in Sri Lanka, which saw them sponsoring a total of six big matches in 2017 alone.
Due to its commitment to the ‘goodness of life,’ Elephant House is now venturing into an array of new segments with its Lemoki, isotonic F5 and fruity FitO range of beverages. At the same time, Elephant House maintains its market leadership in ice cream with its trusted range of wholesome and creamy products including the premium Imorich and youthful Wonderbar and Wondercones. Keells Krest also continues to be well loved and trusted due to their high quality processed meats and snacks, which have differentiated themselves from other products in the market due to their superior taste and convenience.
“Partnering with the ‘Battle of the Golds’ once again in 2018, Elephant House and Keells Krest are pleased to play the important role of tastemakers for this exciting big match.
Not only are we proud to provide the food, drinks and ice cream that refreshes ‘Battle of the Golds’ competitors and spectators alike, we are also fuelling the spirit of competition for big match fever in Moratuwa and across Sri Lanka,” commented Elephant House Beverages Category Head/John Keells Holdings Vice President Belindra Weerasinghe.
