NDB Bank and SSC partner to launch exclusive Affinity Credit Card for SSC members

NDB Bank is pleased to announce its strategic partnership with the Singhalese Sports Club (SSC) to introduce the exclusive NDB-SSC Affinity Credit Card. The formal signing ceremony to endorse this collaboration took place on 16 May, with representatives from both NDB and SSC in attendance and the issuance of the card to its members will commence after the commercial launch on 7 June 2024.

Founded in 1899, the Singhalese Sports Club (SSC) has a prestigious history as a premier cricket club in Colombo, Sri Lanka. Over the past 125 years, SSC has maintained its reputation for cricket excellence and is frequented by high-net-worth individuals.

In celebration of SSC’s 125th anniversary, NDB Bank has collaborated with the club to launch a unique affinity card specifically designed for SSC’s approximately 7,000 registered members. This partnership allows NDB to offer a bespoke financial product tailored to the esteemed members of one of Sri Lanka’s most prestigious clubs.

“As a bank dedicated to delivering excellence and value, NDB is thrilled to introduce the NDB-SSC Affinity Credit Card, exemplifying our commitment to providing exclusive and personalised financial solutions,” commented NDB AVP/Head of Card Centre Ashan Wikramanayake. “This partnership with SSC marks the beginning of a synergistic collaboration, leveraging the expertise of both organisations. Together, we aim to redefine affinity partnerships by offering unique benefits and privileges that specifically cater to the distinct needs of SSC members, thereby enhancing their overall club experience and adding significant value to their membership.

Commenting on the partnership, SSC Secretary Vasatha Wijesekera expressed his enthusiasm for the collaboration, emphasising the added value for SSC members: “We are delighted to partner with NDB Bank, as this collaboration brings substantial benefits to our members by offering exclusive financial advantages tailored to their elite lifestyle. The NDB-SSC Affinity Credit Card not only provides personalised financial solutions but also significantly enhances the overall membership experience at SSC.”

The NDB-SSC Affinity Credit Card is poised to offers an array of benefits to its members with a personalised co-branded credit card, exclusive benefits at SSC and a wide network of merchant partnerships, airport lounge memberships, complimentary travel insurance and a host of benefits. Further SSC Members will have exclusive 0% installment payment plans for membership fees and automated bill settlement facilities for annual membership fees enabling convenience. 

NDB Bank’s partnership with SSC underscores its commitment to providing innovative and personalised financial solutions to meet the unique needs of its customers. By aligning with one of Sri Lanka’s most esteemed clubs, NDB Bank celebrates SSC’s rich heritage while opening new avenues for its clientele across various financial products.

With the launch of the NDB-SSC Affinity Credit Card, NDB Bank aims to deliver exceptional value and convenience, strengthening its bond with elite customers and supporting their lifestyle needs in a distinctive and meaningful way.