NDB Bank renews partnership with Sri Lanka Rugby Football Referees’ Society to empower youth sports

NDB Bank is proud to announce the renewal of its partnership with the Sri Lanka Society of Rugby Football Referees (SLSRFR), continuing its role as the “Official Banking Partner”. 

This renewed collaboration, originally established in April 2023 for a period of three years, reaffirms NDB’s commitment to supporting youth sports and fostering the growth of rugby in Sri Lanka.

Expressing his enthusiasm for the renewed partnership, NDB Bank CEO Kelum Edirisinghe stated: “We are delighted to extend our support to the SLSRFR. At NDB, we believe in nurturing talent and promoting sportsmanship among the youth. This partnership aligns perfectly with our vision of empowering the next generation and supporting the growth of rugby in Sri Lanka.”

SLSRFR President Dinka Peiris also shared his thoughts on the partnership, saying: “The SLSRFR is dedicated to ensuring the highest standards in officiating and promoting the sport at all levels across the country. The support from NDB Bank has been instrumental for this. Their continued partnership enables us to focus on developing our referees and promoting fair play in the sport. We are grateful for NDB’s commitment to rugby and look forward to achieving great milestones together.”

Rugby is one of the most popular sports in Sri Lanka, with a wide television viewership and a strong social media presence. This partnership with the SLSRFR also presents an opportunity for the bank to connect with the vibrant youth segment of the country. NDB’s diverse product portfolio, including the youth-focused NDB Zee account and the user-friendly digital banking platform NDB NEOS, offers comprehensive banking solutions tailored to meet the needs of these youth.

NDB Bank has a long history of playing an active role in youth empowerment and the advancement of sports in Sri Lanka. Driven by the bank’s theme, “The future is banking on us”, this partnership underscores NDB’s sustained efforts to support Sri Lankan sports from the grassroots to the highest levels. It represents a strategic opportunity to honour the bank’s commitments to the community and contribute to the overall development of youth sports.