Saturday Nov 16, 2024
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Hettigoda Industries Chairman Asoka Hettigoda (right) and Marketing Manager Lasanthi Jayarathna (left) with Sri Lanka athletes for 2024 Olympics Dilhani Lekamge, Tharushi Karunarathna and Aruna Darshana
Hettigoda Industries Ltd., has announced its sponsorship as the Official Pain Relief Partner for three of the Sri Lankan athletes who have qualified for the 2024 Summer Olympics in Paris, France.
Tharushi Karunarathna (Women’s 800m), Dilhani Lekamge (Women’s Javelin Throw), and Aruna Darshana (Men’s 400m) presented with gift vouchers for treatments at Siddhalepa Ayurveda clinics, a range of products and financial support at the felicitation, which was held on 16 July at the Siddhalepa Anarva Hotel, Mount Lavinia.
Their dedicated coaches Susantha Fernando and R.W.M.A.H.D. Rajakaruna, were also appreciated at the same event for their invaluable guidance and support in shaping the athletes.
Siddhalepa’s sponsorship as the Official Pain Relief Partner, goes beyond a momentary gesture but sincerely recognising the importance of athletes’ health. Hettigoda Industries is providing Siddhalepa Ayurveda products and treatment opportunities to ensure the athletes are in peak physical condition for the impending competition.
Siddhalepa Pain Relief Spray proudly supported the Sri Lankan athletic team for Tokyo Olympics 2020 and now yet again this time in 2024 and over the years become widely known as a must-have item to be equipped with among the Sri Lankan national sporting cadre. Researched and validated by in-house scientists using an infusion of citronella and cinnamon leaves, it is one of purest forms of convenient and instant pain relievers.
The spray is an evolvement of the Siddhalepa Balm, a herbal formulation based on Ayurveda pharmacopoeia chronicled over 4000 years ago. The balm was researched and developed 60 years ago and introduced to traditional Ayurveda physicians for clinical trials in 1932. Introduced to the market in 1934, now it has become one of Sri Lanka’s most prevalent household items 90 years since its release.
The Hettigoda Industries Chairman Asoka Hettigoda said: “We are always concerned about the well-being of people and are excited to see exceptional Sri Lankan athletes heading to Paris 2024 Olympic Games. Given the intense demands of elite athletics, we believe Ayurveda’s pure, natural approach to health aligns perfectly with our athletes’ needs. Thus, this is a significant moment for us in extending our support to excellence in sports in Sri Lanka, and to athletes who have trained relentlessly. We believe in their ability to make Sri Lanka proud and extend our well wishes to all athletes representing the country at the Olympics.”
Speaking to athletes before their departure for the opening ceremony in Paris, it became clear the level of thorough, disciplined commitment they maintain daily regarding food, exercise, lifestyle, and routine to avoid ailments or bodily conditions. This dedication mirrors the sentiments expressed by the Chairman during the felicitation, where he highlighted that the 6000-year-old Ayurvedic practices also emphasise the importance of the same including regular mealtimes, and nutrient balance to prevent potential health issues and maintain optimal health.
For instance, Asamodagam, an herbal preparation based on an ancient Ayurvedic formula and commonly consumed in households, is a preservative-free remedy that serves as a natural digestive aid apart from providing quick relief from stomach aches, bowel disorders, and pains due to acidity and flatulence.
Similarly, Threepala, another frequently used preparation in the Ayurvedic system of medicine, contained entirely of dried fruits of Aralu, Bulu, and Nelli. This chemical-free combination has been used for thousands of years to promote health, immunity, and longevity by ensuring proper digestion, absorption, and elimination. It is an herbal creation certified as suitable to be included in the daily routine of people of all ages and professions to help maintain good health and enhance the body’s immunity to disease.
Dilhani Lekamge, the highest-ranked Sri Lankan athlete on the Paris Olympic ranking list is a strong contender for a medal from Women’s Javelin Throw event. While Tharushi Karunarathna is the 19th Asian Games gold medallist in the 800m, and Aruna Darshana is the first Sri Lankan male athlete to qualify for the Olympic 400m event in 20 years.
As the entire nation is eager to witness Sri Lankan athletes’ triumph on the globally and inspire future generations, Hettigoda Industries stands at the forefront as a true known entity representing Sri Lanka. The company believes that by empowering the champions it can encourage an entire nation.