Keells and Elephant House Sausages bash in Nuwara Eliya

Saturday, 26 April 2014 00:00 - - {{hitsCtrl.values.hits}}

Keells and Elephant House Sausages have been a part of Nuwara Eliya seasonal celebrations for so many years with succulent sausages and other product varieties to indulge in during the holidays. A large crowd rallied around the activities during the April season in Nuwara Eliya from all parts of the country and this is considered one of the most spectacular events in the Sri Lankan event calendar.

Keells Food Products PLC engaged with many events and activities during this time and among them were 4 X 4 Mud challenge and Fox Hill Super Cross. The key highlight during this festive season was the opening of the Keells branded outlet ‘Red Hut Café’ at Gregory Lake Park to make many Nuwara Eliya consumers reach their scrumptious hot dogs, burgers and Chinese rolls to have their holiday celebrations eventful. This grand event was graced by Nuwara Eliya Mayor D.G. Mahinda Kumara.

Speaking at this event, John Keells Holdings Vice President Neil Samarasinghe said, “Keells and Elephant House Sausages have always been associated with celebrating every day moment and celebrating life. As we believe in providing highest quality and taste products at all times, it was our pleasure in partnering with many stakeholders of the Nuwara Eliya event and making a joyous and fun holiday for all those who visited Nuwara Eliya.” Keells Foods as the market leader in the Sri Lankan processed meat industry has contributed in numerous ways to trendy events. Its products are with the highest quality and taste and conform to industry standards. Keells started its operations in the year 1983, and takes pride in being solely responsible for developing the Sri Lankan Processed Meats industry to its current heights.

Keells world class Sausages, Meat Balls, Hams, Bacons, Cold Meats and Raw Meats combine a gourmet taste and nutrition while offering superior quality. The range offers convenience to meet today’s demanding lifestyles of consumers all over the world. Keells Food Products PLC (KFP) sustained its market leadership position in the processed foods category through a range of marketing strategies aimed at strengthening its market share, whilst connecting more closely with the consumer every day everywhere.