Critical condominium industry makes compelling case for support

Friday, 26 August 2022 00:00 -     - {{hitsCtrl.values.hits}}

 


 

  • Lists formidable challenges due to being held to ransom by suppliers of key inputs; beset by certain misconceptions and frequently overlooked in terms of national importance
  • Reveals at present, no developers embarking on new projects as budgeting even in the short-term is impossible
  • Shares win-win way forward to industry and country in terms of attracting higher FDIs, saving livelihood of over 3 million and improve standards of living and country image

The Condominium Developers Association of Sri Lanka (CDASL) yesterday made a compelling case for effective support given formidable country and industry challenges owing to a multitude of issues. 

The CDASL alleged that condominium developers are being held to ransom by suppliers of key inputs whilst noting that the industry is frequently overlooked in terms of national importance and also impacted by certain misconceptions. 

The industry emphasised the need to market Sri Lanka in a holistic manner and could attract much needed foreign direct investment. CDASL estimates over three million people are dependent on the success of condominium and construction industry directly and indirectly. However, at present no developers are embarking on new projects as budgeting even in the short-term is impossible.

In a statement, CDASL said condominium developers are being held to ransom by suppliers of building materials, fittings, fixtures and even services to an extent that the continuity of this vital sector of the economy is under serious threat.

What is being experienced by many sections of trade and commerce, be it retail, wholesale, consumer or industrial, is what could be aptly termed “the inflation of greed” where profits are boosted or “inflated” in total disproportion to increase in costs.

Whilst the dollar (the predominant currency of import) has doubled vis a vis the rupee, and freight rates have also gone up considerably (although freight rates in certain instances have increased by 200%, its overall impact on CIF prices is considerably lower averaging about 10% of FOB depending on density). These increases do not by any means translate into the unconscionable increases that are evidenced across a spectrum of products.

For example, Floor tiles that were Rs. 150 sq. ft in 2021 are today Rs. 450 to 600 and moreover have a delivery time of four months with no guarantee of prices being held. Steel which was Rs. 110,000 per ton in 2021 is now Rs. 450,000, Cement at Rs. 800 per bag is now 3,100 and fittings and fixtures are regularly showing 500% + appreciation.

“What is most ironic is that some of the primary materials are manufactured in Sri Lanka and others have a high degree of local value addition and are thereby not impacted by exchange rates or increases in freight charges. Nonetheless, these too reflect and share the skyrocketing inflation of finished imports,” CDASL said. 

In terms of being frequently overlooked on national importance, CDASL said the condominium and construction industry directly employs over 600,000 people, i.e., a dependent population of approximately 2.4 million. Indirectly, employment generation is perhaps in excess of 1,000,000 people.

“It is this vast multitude whose livelihood is being subverted by short-sighted policies of greed and unfettered profiteering,” it said. 

Further exacerbated by needless and unjustified protectionism such as in the case of Tiles, Steel, Cement, Furniture, Kitchen, and Doors. This affects choice, product quality, availability and price and creates a monopoly for a few players with dire consequences on an entire industry.

CDASL said the industry is an integral part of the country’s development and sustainability conserving as it does land banks and resources with exponentially effective efficiencies and economies of scale, greater affordability and reduced strain on transport systems.

It is also (contrary to some beliefs) in its nascent stage in Sri Lanka with a mere 6% Condominia compared to 50% and over in other comparable Metropolises. The notion that Condominia predominantly caters to the high end of the market is similarly unsound, and it is only these vertical developments that can address the growing need for both mid low-income housing.

CDASL said in a situation where FDI is the crying need it is inconceivable that so many strictures and restrictive banking procedures still remain to thwart and frustrate foreign investment into Sri Lanka Real Estate. 

The recent introduction (or reintroduction) of an investment linked Residential Visa facility – this time labelled the “Golden Visa” is welcomed, but it is critical that line ministries and departments don’t drown applications in bureaucratic stonewalling and unofficial/ individual interpretations of eligibility.

“The Condominium Industry can with little effort but subject to an enabling framework generate as much as $ 150 million or 20% of realistically achievable FDI, placing it on level with other significant earners of FDI who have been recognised as contributors and supported in a meaningful manner for decades. The total FDI in 2019 fell to $ 793 million and last year it recorded $ 548 million,” CDASL revealed. 

It said that foreign investment in Real Estate/Condominium is by its very nature long-term and less affected by short-term sentiment, unlike for instance the profit taking and exit of many investors in the Stock Exchange.

CDASL also emphasised the need to market Sri Lanka in a holistic manner. “The whole would be much bigger than the sum of its parts should Sri Lanka be marketed as a holistic entity catering to myriad investment interests,” it emphasised. 

In one instance, when a roadshow combining Hong Kong and Melbourne/Sydney showcased both the Financial and Real Estate Sectors substantial interest and significant results were yielded, despite which it was not repeated due to parochial insecurities. It should be a “no brainer” that enlarging the pie and securing an equitable slice is better than squabbling for a larger share of a smaller one.

The relationship between Real Estate and Tourism is also a given. Take the example of Phuket (not greater Thailand) which prior to COVID was registering 14 million tourist arrivals/annum - more than seven times Sri Lanka’s numbers at its peak. Tourism industry analysts agree that the long-term sustainability and growth of tourism in Phuket were significantly boosted and supported by condominium development, CDASL pointed out. 

Whilst all agree that quantum increases in tourist arrivals would be an effective panacea for Sri Lanka’s ills, the irony is that should promotion efforts meet with success, there wouldn’t be sufficient rooms to cater to the demand. There are an estimated 40,000 beds in the Hotel sector and 50,000 in the so-called informal sector.

“This is not accounting for how many hotels and guest houses have shut down post-COVID and the economic/fuel crisis. It is time that segregation through nomenclature such as formal, informal and alternate is set aside and that each is supported as valuable stakeholders,” CDASL said.

Focussing on current misconceptions, it said certain sections of the community are of the misguided belief that the condominium industry is so badly affected that a) Prices of new apartments will reduce and b) There could be “forced sales” at vastly reduced prices.

“Thankfully neither of these scenarios is anywhere near the truth,” the CDASL claimed.

It said completed apartments that are on offer can never be offered for the same price in the future as construction costs have doubled/ tripled or even quadrupled depending on the percentage of construction already completed. Well substantiated Market research including Central Bank statistics vouch for no lowering of Condo value or prices whatsoever.

Developers holding inventory of completed apartment units would be able to increase prices considerably taking into account demand/ supply and dramatic leap in costs. The Association said the stark reality though is that developers with partially constructed properties and current buyers/those who have paid deposits on “old pricing” will jointly face difficulty.

On the one hand, exponentially increased costs preclude the adherence to previously quoted prices and on the other hand buyers facing unanticipated cost increases and hiked-up interest rates.

At present no developers are embarking on new projects as budgeting even in the short-term is impossible.

In terms of what can alleviate the situation, the CDASL shared the desired way forward.

Firstly, the pragmatic realisation that further taxation such as the re-imposition and increase of input VAT and Social Security Levy are short-sighted, ineffective and ill thought-out measures which will have an effect contrary to its objective.

Secondly, a rationalisation of the multiple layers of para tariffs, such as PAL, CESS, Excise Duty, etc.

Thirdly, a review of protectionism and the revisiting of negative lists and restrictions which severely impair quality standards.

Fourthly, a change to the mindset that condominium and apartments are “Luxury Developments”, are for the rich, and therefore can be pushed into extinction. Condos are the solution towards cost-effective conservation of resources and the enhancement of low/middle-class urban lifestyles country wide.

“The need of the hour is for the Urban Development Ministry and all its satellite departments, the Finance Ministry and the Banking sector to adopt more of a supporting role than that of restriction and control. And for policies that would protect, nurture and support this vital yet oft-ignored industry be promulgated and implemented for the greater the State and all stakeholders,” the Condominium Developers Association of Sri Lanka emphasised. 

 

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