Friday Nov 15, 2024
Friday Nov 15, 2024
Monday, 9 October 2017 00:00 - - {{hitsCtrl.values.hits}}
NKAR Travels and Tours Ltd. recently celebrated World Tourism Day 2017 with an awareness campaign for three wheel drivers.
The campaign was focused on educating the 3-wheel owners/drivers to reap long term benefits from tourists, rather than looking at immediate short term gains. The owners/drivers were briefed, motivated and guided to focus on the following: Avoid reckless driving; never overcharge a passenger; avoid sexual harassment and its repercussions; never use drugs, nor consume liquor whilst driving and never ever promote drugs to the passengers and to be decent and polite to the passengers.
It has been a well thought-of campaign, or one might consider it to be a social responsible project to support them, the industry and the nation.
People on the street were amazed the way in which it has been organised – so cheerfully, friendly and with much revelry.
It was certainly a pleasant sight to see the three-wheel drivers showing immense interest and enthusiasm when the staff of NKAR were stopping them for a short briefing and issuing hand-outs in all three languages that can even be displayed in their vehicles to multiply the message.
Towards mid-day it was a long traffic line of three-wheelers down Green Path, and as the word went by more and more were keen to support the campaign, and the following was huge. As a goodwill gesture NKar Travels & Tours Ltd. took the pleasure of sponsoring 4,000 litres of petrol to the participants.
When these ‘TukTuk’ drivers realised that the campaign was totally for their benefit, although it was spear-headed by a private tour operating company, they gave their full support with excellent cooperation and conduct. Some of them were even heard commenting, “This is the kind of support and guidance that we look for from responsible industry partners.”
The campaign which was the brain-child of Nilmin Nanayakkara, Managing Director of NKar Travels & Tours received the full support and endorsement of Sri Lanka Tourism, The Tourist Police and Media.
