SLCB hosts familiarisation tour for Chinese MICE team

Chinese familiarisation delegation

Inspection tour to BMICH

B2B session

Sri Lanka Convention Bureau (SLCB), the primary contact point for meeting planners, incentive operators, and corporate houses, recently organised Sri Lanka’s participation at IBTM China – the Incentive Business Travel & Meetings Expo for the seventh consecutive year.  

As a follow-up to Sri Lanka’s participation at IBTM China Exhibition, SLCB organised a familiarisation tour from China held from 12-18 October. A 10-member MICE delegation comprising leading MICE companies and journalists in Beijing visited Sri Lanka and had a unique experience on Sri Lanka’s offering for MICE. 

The delegation visited several MICE places in Negombo, Kandy, Sigiriya, Dambulla and Colombo. The delegation had a familiarisation tour in Bandaranaike Memorial International Conference Hall (BMICH), Nelum Pokuna Theatre, both Colombo and outside hotels having conference facilities for witnessing MICE capabilities in Sri Lanka.

The visiting participants had an opportunity of unique and unforgettable exposure in Sri Lanka through hands-on experience in several iconic places in Sri Lanka during their visit to Negombo, Kandy, Sigiriya, Dambulla and Colombo. 

SLCB organised a B2B session between the industry members and the Chinese delegation on 17 October at Hilton Hotel. The session provided an avenue for Sri Lankan MICE industry members to interact with Chinese delegates to further showcase the MICE capabilities in Sri Lanka.