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Monday Nov 18, 2024
Tuesday, 6 May 2014 00:11 - - {{hitsCtrl.values.hits}}
Anantaya Resorts & Spa, the newly-opened luxury beach resort of LAUGFS Holdings, received international recognition recently by winning the award for the Outstanding Website at the 2014 Internet Advertising Competition (IAC).
The website, developed by E-Marketing eye, was judged on creativity, innovation, impact, design, copywriting, use of the medium and memorability. It emerged triumphant despite being in direct competition with many other international websites, a remarkable achievement for Anantaya in the first few months of operation.
Anantaya Resorts and Spa is owned by the diversified conglomerate LAUGFS Holdings’ subsidiary LAUGFS Leisure and is located on the pristine Chilaw beach. It is the first venture in to the upmarket hospitality industry by LAUGFS and the hotel’s myriad offerings are rapidly making the five-star resort 
an irrefutable option for travellers on the lookout for luxury accommodation.
The IAC, organised by the Web Marketing Association and now in its 12th year, recognises the best online advertising in 96 industries and 9 online formats including online ads, video, mobile, newsletter, email and social media. It honours excellence in online advertising, recognises the individuals and organisations responsible, and showcases the best in award winning Internet advertising.
The Web Marketing Association was founded in Boston in 1997 to help set a high standard for Internet marketing and corporate web development. This organisation is made up of Internet marketing, advertising, PR and design professionals who share an interest in improving the quality of advertising, marketing and promotion used to attract visitors to corporate websites.
