Tuesday, 6 May 2014 00:13
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Flemingo Duty Free, in association with Diageo, has successfully concluded its latest seasonal promotion and has given away the grand prize of a brand new Suzuki Swift VXi car to the lucky winner V. Silva.
The promotion titled ‘Explore the World with Flemingo Duty Free’ was conducted from November 2013 to January 2014 at Flemingo Duty Free shops in the Arrival and Departure lounges at Bandaranaike International Airport (BIA). All shoppers purchasing Diageo products, including products from the new and travel exclusive ‘Explorers Club Collection’ had the opportunity of winning many prizes on offer, as well as qualifying for the grand prize.
In addition to the mega winner of the Suzuki Swift, weekly winners received Sony DSC H100 cameras, while further daily discounts and prizes were given away. Commenting on this promotion, Flemingo Duty Free Sri Lanka General Manager Alec Denby said, “At Flemingo, we are continuously working on novel and unique ways in which to captivate and interact with our passengers and customers. This promotion Explore the World with Flemingo Duty Free was the latest in a line of exciting promotions, and the added element of a one of a kind touch screen game ensured a new and exciting element for our customers.”
An interactive game played on a 42” touch screen was developed exclusively in Sri Lanka to further customer experience and also gave shoppers additional chances to win prizes. This game had a ‘Drag and Drop’ concept with famous monuments from around the world being placed into their respective countries.
The winner of the Suzuki Swift VXi V. Silva said; “I was very surprised to receive the phone call from Flemingo saying that I was the lucky winner of the grand prize. I always enjoy shopping at Flemingo Duty Free and this was an added bonus. I have recommended my friends to shop there as there is always something interesting going on.” The grand draw was held at the Flemingo Duty Free shop in the departure Lounge at BIA under the supervision of the of Airport and Aviation Services, Chairman Prasanna J. Wickramasuriya as well as senior officials from the Sri Lankan Revenue Department and Flemingo management.