BIA launches ‘Airport Christmas Shopping Festival’

Monday, 8 December 2014 00:00 -     - {{hitsCtrl.values.hits}}

Text and Pix by Deepa Adikari Airport & Aviation Services (Sri Lanka) Ltd., last week announced the mega seasonal promotion at airport premises, giving a cheerful shopping experience to the passengers who make use of airport for their travelling. From left: BIA Executive Director Johan Jayarathne, Nations Trust Bank Card Acceptance and Marketing Development Manager Jerome Perera, Airport and Aviation Services Chairman Colonel Prasanna Wickramasooriya, Ideal Cherry Automobile Deputy Chairman Aravinda Silva, MRIA Chief Executive Officer Deric Fernando, Duty Free Shops Association Chairman Nimesh Udeshi and BIA Head of Commercial Property Geeth Karunarathna   After four successful years under the banner ‘BIA Christmas Shopping Festival,’ this year AASL has come up with a fresh name for this seasonal promotion: ‘Airport Christmas Shopping Festival,’ giving a live shopping experience to departing and arriving passengers through its main gateway Bandaranaike International Airport (BIA) and also extending this experience to passengers getting on board and off board from its second gateway Mattala Rajapaksa International Airport (MRIA) as well. Airport and Aviation Services Chairman Prasanna Wickramasooriya and sponsors with the brand new Chery J3 Car   This ‘Airport Christmas Shopping Festival’ is organised as a collective endeavour by concessionaires at two airports and AASL. The inaugural Christmas Shopping Festival was held in 2010 and since then the BIA Christmas shopping festival has grown into a great annual experience, towards which both passengers and concessionaires at the airport look forward to each year. The prime objective of the shopping festival is to promote Sri Lanka as a shopping destination. When passengers enter for departure or on arrival, AASL wants to confer that Sri Lanka is one of the best places for shopping. Other intentions are to reward the passengers passing through BIA and MRIA while enhancing sales at duty free shops at these airports. The ‘Airport Christmas Shopping Festival 2014/2015’ launched on 1 December will run until 31 January 2015. Any passenger making purchases of $ 10 or more at any of the outlets in the departure/transit area or arrival duty free complex will be eligible to partake in the raffle draw. In addition, a purchase of $ 50 or more will also entitle passengers to play a mini golf game and win instant prizes. This year the grand prize of the raffle draw will be a brand new Chery J3 car sponsored by Ideal Chery Automobiles Ltd., adding value and colour to the event. Nations Trust Bank and Dialog have come on board as other sponsors of this event for yet another year. The list of prizes is as follows: Grand prize – a brand new Chery J3 – sponsored by IDEAL Chery Automobiles; cash of Rs. 500,000, Rs. 250,000, Rs. 150,000 and Rs. 100,000; A Singer laptop computer; an LG double door refrigerator; a fully automatic washing machine; a 40 inch Samsung LED TV; and a Ariston five burner cooker hob. This extravaganza will paint the airport with a joyful and festive mood through its exclusive blend of shopping raffles and entertainment. AASL invites all air travellers to be a part of this mega affair by making a sales transaction of $ 10 or more. Ensure to submit the raffle coupons towards being a lucky winner of the ‘Airport Christmas Shopping Festival 2014/2015’.

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