Thursday Jan 23, 2025
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eMarketingEye emerged as a standout at the seventh National Tourism Awards, winning two prestigious accolades that spotlight its excellence in digital marketing and hospitality technology. Held on 20 December at Cinnamon Life Colombo, the event celebrated industry pioneers shaping Sri Lanka’s travel and tourism landscape.
These accolades recognise eMarketingEye’s innovative approach to crafting impactful campaigns and developing cutting-edge solutions for the sector.
Best Integrated Digital Campaign – Hospitality
eMarketingEye was recognised for its ground-breaking campaign “Direct Path to Paradise: How Cinnamon Hotels and Resorts Transformed Booking Behaviour and Boosted Profits.” This campaign for Cinnamon Hotels & Resorts demonstrated the power of strategic digital marketing to drive bookings and enhance profitability, setting a benchmark for the industry.
Miscellaneous Tourism Related Technologies
The second award celebrated eMarketingEye’s proprietary eGift certificate platform, GiftsEye, which is tailored for the hospitality industry. As a solution that simplifies the gifting process and creates new revenue streams for hotels and resorts, GiftsEye is a testament to eMarketingEye’s commitment to developing innovative technologies that meet the evolving needs of the sector.
eMarketingEye CEO Rajitha Dahanayake said: “These awards are a testament to the hard work, creativity, and innovation that define our team. At eMarketingEye, we are passionate about leveraging digital marketing and strategy to drive growth for the hospitality industry. We are proud to contribute to Sri Lanka’s tourism landscape and honoured to be recognised among the best in the business.”
As Sri Lanka’s tourism industry continues to recover and evolve, the National Tourism Awards serve as a reminder of the sector’s resilience, adaptability, and potential. eMarketingEye’s double triumph is not only a personal milestone but also a reflection of the possibilities that innovation and dedication can unlock.
The evening was a celebration of excellence, and eMarketingEye is proud to have been part of this inspiring chapter in Sri Lanka’s tourism story.
As a trailblazer in the digital marketing landscape, eMarketingEye has been at the forefront of driving innovation in the travel and hospitality sector. Over the past 17 years, the company has partnered with more than 1,200 of the world’s most recognised hospitality brands across 45+ countries, delivering performance-driven campaigns and measurable results. With a remarkable portfolio of 280+ local and international awards, eMarketingEye continues to set industry benchmarks, supported by partnerships with global giants such as Google, Microsoft, Meta, and Yandex. These accomplishments reflect the company’s unwavering commitment to excellence and its role as a thought leader in Asia’s digital marketing arena.