Free ice cream and big prizes to be won with Elephant House lucky sticks
Friday, 2 August 2013 04:55
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Elephant House ice cream fans are in for big rewards during the months of August and September in the ‘Stick eke luck eka’ consumer promotion which offers a larger number of instant prizes in addition to valuable prizes from two lucky draws. Another first by the ice cream market leader in Sri Lanka, Elephant House, this will be the first ever consumer promotion carried out for a stick range by any ice cream brand in the country. Beginning 01 August this promotion will continue till 30 September involving Wonder Bar, 2Bar and Jumbo Jolly – the ‘stick’ variants in the hugely popular Elephant House ice cream range.
The ‘Stick eke luck eka’ consumer promotion is set to generate a great deal of interest and excitement mainly among children and young adults. The more they enjoy delicious Wonder Bar, 2Bar and Jumbo Jolly ice creams, the bigger they stand to win from Elephant House. The lucky sticks of the Wonder Bar, 2Bar and Jumbo Jolly variants will have the prizes printed on them giving ice cream fans the chance to indulge in their favourite flavours and uncover the hidden prizes.
The duration of the consumer promotion will see instant prizes won on a daily basis which can be claimed immediately from the purchase outlet. More lucky sticks will carry symbols of the grand prizes and these should be collected until one has five sticks containing similar symbols. Mailing these sticks along with the sender’s name and contact information enters them in the draws where valuable prizes are on offer. The preliminary draw will take place on 30 August with the grand draw scheduled for 03 October, bringing to a close two months of brisk activity and excitement for thousands of Elephant House ice cream fans.
Head of Frozen Confectionery and Vice President of John Keells Holdings PLC Neil Samarasinghe commented on this consumer promotion thus, “Elephant House ice cream as the market leader is once again ready to spread excitement and cheer amongst its loyal consumers through a unique promotion that will both refresh and reward our loyal fans. So I encourage Elephant House ice cream lovers all over the island to enjoy our delicious ‘stick’ flavours and uncover the hidden surprises.”
