Positive results for Asia Pacific hotels in Sept

Wednesday, 2 November 2011 01:54 - - {{hitsCtrl.values.hits}}

According to data compiled by STR Global, hotels in the Asia Pacific region experienced mostly positive results in the three key performance metrics during September 2011 when reported in U.S. dollars.

In year-on-year measurements, the Asia Pacific region’s occupancy ended the month virtually flat with a 0.4 per cent increase to 68.1 per cent, ADR increased 6.6 per cent to US$ 140.06 while RevPAR jumped 7.1 per cent to US$ 95.34.

“New Zealand, which hosted the Rugby World Cup from 9 September to 23 October, reported the highest RevPAR increase for the region,” said Elizabeth Randall, Managing Director of STR Global. “When analysing the daily performances for Wellington and Auckland, different travel patterns became apparent. For Wellington, travellers arrived largely on the nights of Rugby matches for overnight stays but soon left the city to continue their journey around the islands. Meanwhile, in Auckland, the pattern has been slightly different during the qualifying matches, with ADR growth starting the night prior to games for two consecutive nights, which has allowed hoteliers to benefit longer.”

Highlights from key market performers for September 2011 in local currency (year-on-year comparisons):

Bangkok, Thailand, achieved the largest occupancy increase, rising 26.5 per cent to 68.5 per cent, followed by Jakarta, Indonesia (+24.7 per cent to 71.2 per cent), and Kuala Lumpur, Malaysia (+21.7 per cent to 77 per cent).

Shanghai, China, reported the largest decrease in all three key performance metrics. The market’s occupancy fell 16.5 per cent to 62.7 per cent, its ADR was down 12.5 per cent to CNY 804.56, and its RevPAR decreased 27 per cent to CNY 504.39.

Hong Kong posted the largest ADR increase, rising 24.0 per cent to HKD 1,985.22, followed by Jakarta with a 17.9 per cent increase to IDR 847,074.02.

Three markets ended the month with RevPAR increases of 25 per cent or more: Jakarta (+47.1 per cent to IDR 603,282.60); Bangkok (+36.8 per cent to THB 2,068.36); and Hong Kong (+25.0 per cent to HKD 1,563.68).

Highlights from key market performers for September 2011 in U.S. dollars (year-on-year comparisons):

Three markets reported ADR increases of 20 per cent or more: Hong Kong (+23.5 per cent to US$254.73); Osaka, Japan (+20.8 per cent to US$141.53); and Jakarta (+20 per cent to US$94.79).

New Delhi, India, reported the largest decreases in ADR (-20.4 per cent to US$152.34) and RevPAR (-29.0 per cent to US$94.68) for the month.

Three markets achieved RevPAR increases of more than 25 per cent: Jakarta (+49.6 per cent to US$67.51); Bangkok (+34.1 per cent to US$66.25); and Beijing (+25.7 per cent to US$80.32).