Starwood launches ‘Unbeatable Spirit of Thailand’ Campaign

Starwood Asia Pacific Hotels & Resorts has announced the launch of ‘The Unbeatable Spirit of Thailand’ campaign to woo MICE planners back to the destination post-floods.

Although none of the properties suffered any damage from the floods in Bangkok, business at all the Thai hotels was nonetheless affected as visitor arrivals to Thailand fell. Since December 2011, Starwood has organised several familiarisation trips for the media and meeting planners including a media familiarisation trip with Thai Airways International Australia to boost visitor confidence.

As part of the campaign, Starwood’s properties in Bangkok and selected hotels in Thailand’s central, northern and southern regions are offering a meeting deal that is valid until March 31, 2012. The offer includes a 10% discount off the master bill and planners also get to choose two out of four value-adds, including: Conference package upgrade; Double room upgrade allocation; Double complimentary room allocation and Complimentary WiFi in the meeting room.