The social voice: Visit Sri Lanka, stay Jetwing

Tuesday, 15 July 2014 00:02 - - {{hitsCtrl.values.hits}}

From Forbes to the Guardian, and from Harvard Business Review to Business Insider the impact of one subject remains constant – the influence and power of bloggers toward any business or entity. In keeping with their vision of marketing

Sri Lanka as a destination through the emerging world of social media, Jetwing has to date sponsored and accommodated close to fifty top travel bloggers from over twenty countries over the past few years. Described as the country’s leading hospitality brand, Jetwing has been the subject for much attention through internationally and locally renowned publications such as Tuk Tuk Thosai (“I cannot put into words just how beautiful and soothing this place is!” – Jetwing Lighthouse), Triptease (“It would be harder to get closer to nature in such a luxurious setting than at Jetwing Vil Uyana”), Yamu (“A lovely boutique hotel, impeccably furnished” – Saffron & Blue by Jetwing; (“It’s pure Hollywood” – Jetwing Lagoon, Hotel Passion (“A great suite” – Jetwing Beach), Kiwi Collection (“Vil Uyana has been designed to be close to nature and it achieves this goal with an easy grace”), Travel Junkie Diary, Marry Me Weddings India (“We stayed at Jetwing Blue for three days and every single meal was outstanding”), Choosy Nomad (“It is so simply and beautifully designed; it repeatedly took my breath away – Jetwing Lagoon), Backpacking with Brock, and Glamping (“If you could only visit one place in Sri Lanka, Jetwing’s Vil Uyana would be it”) amongst others. “We at Jetwing identified the future of Sri Lanka as a world class travel destination being in the hands of these personalities, as they possess an extensive global knowledge and are able to both share Sri Lanka with their followers; with many being avidly followed by hundreds and thousands of people,” said Ishanth Gunewardene – Head of Sales & Marketing for Jetwing. “Having received a number of travel personalities over the past three years, we will continue to invest in this area of social access to the benefit of the country and Jetwing,” he continued. Family owned and in the tourism industry for the past 41 years, Jetwing Hotels has surpassed expectation at every aspect. Building on their foundation of being passionate, as well as the experience of true, traditional Sri Lankan hospitality, constantly pioneering discoveries captures the essence of the brand. Such a strong statement and direction have enabled Jetwing Hotels to imagine, create and manage marvels and masterpieces, where distinctive design and elegant comfort complement each other and the environment. Considered a priority, sustainable and responsible practice is implemented through the award winning Jetwing Eternal Earth Programme; with energy efficiency, community upliftment, and education of earth saving measures to schoolchildren being a few tenets of the program.